

The GTMnow Podcast
The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Episodes


154: Guided Selling w/ Neil Ringers

Friday Fundamentals 120: Paul Fifield

153. Don't Learn on the Job w/ Paul Fifield

Friday Fundamentals 119: Sara Archer

152. A Framework for Bringing Ethics to the Sale w/ Sara Archer

Friday Fundamentals 118: Stephanie Cox

151. Leads Don't Matter: Moving From a Sales-led to a Product-growth Orientation w/ Stephanie Cox

Friday Fundamentals 117: Michelle Benfer

150. Driving Sales Home: Tips From an Auto Dealership w/ Michelle Benfer

Friday Fundamentals 116: Hunter Madeley

149. What Makes a Great Sales Leader w/ Hunter Madeley

Friday Fundamentals 115: Kristen Twining

148. Lessons Field Sales Can Learn From Inside Sales w/ Kristin Twining

Friday Fundamentals 114: Fred Mather

147. Top Advice for Rising Leaders: Have a Plan w/ Fred Mather

146. Why Following Your Passion Is Bad Advice (and what the good advice is) w/ Callie Moriarty

Friday Fundamentals 113: Callie Moriarty

Friday Fundamentals 112: Jacco Van Der Kooij

145. Lessons Learned From Winning by Design w/ Jacco van der Kooij
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