

AM/PM Podcast
Welcome to the AM/PM Podcast! The show for Amazon, Walmart, and TikTok Shop sellers who want to grow smarter, scale faster, and build e-commerce businesses that earn around the clock in the AM and the PM. Hosted by Helium 10’s Bradley Sutton with co-hosts Carrie Miller and Shivali Patel, this podcast dives deep into Amazon FBA, Walmart, TikTok Shop, AI strategies, and the newest trends shaping e-commerce. Each week, you’ll hear actionable insights, real-world experiments, behind-the-scenes lessons, and conversations with the industry’s top operators and innovators. From launching products to building brands to creating revenue streams that work while you sleep, the AM/PM Podcast gives you the tools and tactics to stay ahead in a rapidly shifting online marketplace. New episodes drop every Wednesday and Friday. And every Wednesday, you’ll also get the Helium 10 Weekly Buzz, your rapid-fire update on the latest news, new Helium 10 feature releases, and trends impacting e-commerce sellers . Subscribe and level up your E-commerce game!
Episodes


#564 - What Happened After He Took Over His Amazon PPC
Managing Amazon PPC advertising in-house enables brand owners to achieve greater control through granular campaign segmentation and rapid, data-driven testing. Moving away from agency reliance allows for more precise alignment between creative assets and specific audience segments, significantly improving conversion ra...

#563 - TikTok Shop's BIG Seller Score Changes | Amazon's New FBA Refund Options | Weekly Buzz 10/15/26
TikTok Shop’s upcoming performance score update, effective October 15, shifts from shop-level to product-level metrics, emphasizing fast, free shipping to drive holiday conversion rates. Walmart is similarly prioritizing convenience with new one-hour express pickups for Walmart Plus members. Helium 10 has integrated se...

#562 - New Amazon Releases For Launch and Brand Stores
Successful Amazon product launches require moving beyond intuition toward data-driven decision-making. The "New Product Success" department provides AI-powered tools like "Product Opportunity Explorer" and "Validate Your Product Idea" to help sellers assess market demand and competitive positioning before committing ca...

#561 - New AI Features for TikTok Shop & Amazon Opportunity Explorer Update | Weekly Buzz 10/8/26
TikTok is rolling out agentic commerce features, including "BuyDirect" for seamless in-app checkout and a conversational "Shopping Assistant" to guide consumer product discovery. Meta is establishing new protocols for its Muse agent to ensure site safety and prevent system overloads while interacting with business webs...

#560 - Drive Amazon Traffic Without Paying for Ads
AI-generated avatars function as powerful conversion engines capable of driving significant organic traffic to Amazon listings without relying on paid advertising. By analyzing viral social media content and automating video production through platforms like Google Flow, sellers can create high-performing, low-cost "cl...

#559 - Amazon Unboxed 2026 Big Announcements | 20+ Helium 10 New Features | Weekly Buzz 9/30/26
Amazon Unboxed 2026 introduced significant advertising updates, including a "Review Request" beta that allows sellers to bid for customer star ratings and written reviews. The event also highlighted "Full Funnel" campaigns, which consolidate sponsored ads, display, video, and streaming TV into a single, AI-optimized st...

#558 - Amazon’s Biggest Seller Updates From Accelerate 2026
Amazon Accelerate 2026 introduced significant advancements in AI-driven seller tools, logistics, and brand management. Sellers now have access to enhanced AI assistants, including a new collaboration with Anthropic’s Claude, allowing for more sophisticated data analysis and automated task execution. Logistics improveme...

#557 - Amazon Accelerate Announcements + Get Your Amazon Payouts Daily | Weekly Buzz 9/24/26
Amazon Accelerate announcements are transforming seller operations, headlined by new Seller Assistant workflows and a plugin connecting Amazon businesses directly to AI agents like Claude for real-time data analysis. Significant updates to listing protection now provide a grace period for addressing issues, allow listi...

#556 - How to Audit Your Amazon Listing With AI
Auditing existing Amazon listings requires a systematic approach to regain competitiveness and maximize sales during peak periods like Q4. Start by identifying relevant competitors based on product function and price, then perform comprehensive keyword research using data from Brand Analytics, Search Query Performance,...

#555 - An Amazon Title Glitch NO ONE Is Talking About! & Amazon PPC On ChatGPT? | Weekly Buzz 9/17/26
Amazon is increasingly suppressing brand names in product titles for generic search queries, a change that can lead to significant revenue drops if primary keywords are tied to the brand name. Sellers should verify their listings by searching without their brand name to ensure critical keywords remain visible. Beyond t...

#554 - 10 AI Prompts That Save Amazon Sellers Hours
Advanced AI prompting within the Helium 10 platform enables Amazon sellers to automate complex data analysis and listing optimization without requiring external subscriptions. By leveraging the Helium 10 agent, users execute sophisticated queries to identify high-potential keywords, analyze competitor BSR trends, and u...

#553 - Live Shopping Doubles! & Amazon Changes Seller Insurance Requirements | Weekly Buzz 9/10/26
Livestream shopping in the U.S. is gaining momentum, with sales projected to reach nearly $20 billion this year, doubling previous figures. Amazon is tightening insurance requirements starting November 2nd, mandating commercial liability coverage for specific high-risk categories and requiring Chinese sellers to utiliz...

#552 - The Best MCP Skills & Prompts We’ve Seen Yet!
The Helium 10 Multi-Channel Platform (MCP) enables Amazon sellers to automate complex research tasks by integrating AI tools like Claude and ChatGPT directly with marketplace data. By utilizing custom prompts and "skills," sellers can consolidate multi-step workflows—such as competitor advertising analysis, historical ...

#551 - Youtube Creators Can Tag Amazon Products & Helium 10 In-Person Workshop | Weekly Buzz 9/3/26
YouTube creators can now tag Amazon products to earn commissions, mirroring the influencer-driven model of TikTok Shop. Amazon has also expanded advertising capabilities for authors, allowing sponsored products and brands to promote audiobooks. Sellers can now leverage exclusive limited-time deals for business customer...

#550 - This TikTok Shop Lost 96% of Its Sales
Reviving a dormant TikTok Shop brand requires a systematic approach to content creation, as consistent video output serves as the primary engine for sales. When a brand loses momentum, the most effective recovery strategy involves re-engaging top-performing creators and flooding the platform with fresh user-generated c...

#549 - Amazon MCF Prime Coming & TikTok Shop, Walmart Record Sales | Weekly Buzz 8/27/26
Amazon is testing "MCF with Prime," a feature allowing sellers to offer fast, free delivery on external e-commerce sites without requiring customers to sign into an Amazon account. E-commerce growth remains strong, with Walmart reporting a 24% surge in U.S. online sales, while TikTok Shop continues to gain market share...

#548 - All About AGL: Amazon Global Logistics
Amazon Global Logistics (AGL) provides a streamlined, cost-effective freight solution for sellers to transport goods directly into Amazon’s fulfillment network. By offering both Amazon Managed Placement and Seller Managed Placement, the program simplifies complex supply chain requirements, allowing for efficient decons...

#547 - Amazon Limiting Reviews? | Helium 10 Hackathon | ChatGPT Plugin! | Weekly Buzz 8/20/26
Amazon is limiting the number of visible written reviews to combat data scraping, forcing sellers to prioritize comprehensive product descriptions and enhanced brand content to maintain consumer trust. Meanwhile, the "de minimis" import exemption remains effectively closed following recent court rulings, necessitating ...

#546 - 10 New Tools & Strategies to Grow Your Business
Optimizing e-commerce operations requires leveraging advanced data-driven strategies across Amazon, TikTok Shop, and Walmart. New indexing tools integrated directly into Keyword Tracker allow sellers to verify searchability and troubleshoot de-indexed keywords without external manual checks. AI-powered analytics, speci...
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