#555 - An Amazon Title Glitch NO ONE Is Talking About! & Amazon PPC On ChatGPT? | Weekly Buzz 9/17/26

Amazon is increasingly suppressing brand names in product titles for generic search queries, a change that can lead to significant revenue drops if primary keywords are tied to the brand name. Sellers should verify their listings by searching without their brand name to ensure critical keywords remain visible. Beyond this, Amazon is piloting an advertising integration with ChatGPT to expand reach through conversational experiences. A major policy update effective January 2027 will prohibit unauthorized bundling of products from different brands, requiring manufacturer authorization for such listings. Additionally, Helium 10 has launched AI-powered tools for automated ad rule creation and integrated Market Tracker 360 data into its conversational interface, while Prime Big Deal Days dates are confirmed for October 6th and 7th, with promotional prices excluded from Black Friday deal eligibility windows.