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SaaStr · Business

The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.

Episodes

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SaaStr 820: The Complete Guide to Vibe Coding Without a Developer with SaaStr CEO and Founder Jason Lemkin

12 Sep 2025
54m
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In this episode of The SaaStr Podcast, Jason Lemkin shares his experiences and learnings from building "vibe coded" apps without developers, cautioning against the hype that suggests it's quick and easy. He details the pros and cons, emphasizing the importance of product experience, managing expectations, and understan...

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SaaStr 819: Swapping Notes on the AI Revolution in Marketing with G2's CMO Sydney Sloan

10 Sep 2025
31m
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In this episode of the SaaStr podcast series "Swapping Notes," Amelia LeRutte and Guillaume Cabane interview Sydney Sloan, CMO of G2, about the evolving role of AI in B2B buying and selling processes. They discuss how enterprises are adopting AI for productivity gains, the emergence of agentic strategies, and the impac...

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SaaStr 818: Anthropic, Cursor, Fal & Bessemer: The Realities of Scaling AI

05 Sep 2025
30m
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This SaaStr podcast features a panel discussion with Talia Goldberg from Bessemer and guests Kelly Loftus from Anthropic, Jacob Jackson from Cursor, and Gorkem Yurtseven from Fal. The panel explores how AI is changing SaaS metrics, particularly regarding gross margins and customer acquisition costs. They discuss pricin...

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SaaStr 817: What Happens When AI Kills Your SaaS Growth? Live Q&A with SaaStr CEO and Founder Jason Lemkin

27 Aug 2025
48m
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Jason Lemkin hosts a Q&A session at the SaaStr Annual and AI Summit, addressing audience questions about navigating the evolving SaaS landscape. He emphasizes adjusting to the accelerated pace and stress in the age of AI, advocating for working harder and smarter. Lemkin discusses the shift in investor expectations tow...

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SaaStr 816: PLG to Enterprise to SMB: Insights from Calendly's CEO

20 Aug 2025
31m
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In this SaaStr podcast episode, Jason Lemkin interviews Tope Awotona, the CEO and Founder of Calendly, in a Q&A format. They discuss Calendly's product-led growth (PLG) strategy, the balance between self-serve and sales-led approaches, and the importance of not diminishing the value of the free plan. Awotona shares ins...

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SaaStr 815: Redpoint Ventures Playbook: How Top VCs Are Really Investing in AI

13 Aug 2025
31m
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In this episode of the SaaStr Podcast, Jacob Effron, Managing Director at Redpoint, discusses AI investing, highlighting the rapid decline in model costs and the surge in AI model usage. He points out the challenges of navigating the crowded AI market, including the high number of startups and increasing company prices...

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SaaStr 814: How to Build Top-Performing Sales Orgs with OpenAI's GTM Leader Maggie Hott

06 Aug 2025
41m
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In this SaaStr podcast episode, Maggie Hott from OpenAI shares her experiences and tactical advice on building high-performing sales organizations. She covers key areas such as hiring the right team by avoiding the logo trap and focusing on chaos translators, building teams that thrive through authentic leadership and ...

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SaaStr 813: From Startup to $11B: ServiceTitan's CRO Breaks Down Their Sales Playbook

30 Jul 2025
32m
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In this episode of the SaaStr Podcast, Kristina Shen interviews Ross Biestman, CRO of ServiceTitan, about his journey with the company and the strategies behind its success. Ross recounts his initial reluctance to join ServiceTitan, a vertical SaaS company for the trades industry, and what ultimately convinced him: the...

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SaaStr 812: What’s Working Now: AI’s Real Impact on Sales with SaaStr's CEO and Co-Founder, and SVP & GM

23 Jul 2025
47m
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In this SaaStr podcast episode, Jason Lemkin and Amelia Lerutte discuss the use of AI in sales and marketing, particularly for outbound communication. Amelia shares their experiences using AI SDRs, highlighting the importance of extensive training, data input, and human oversight to achieve high-quality, personalized i...

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SaaStr 811: Marketing in the Age of AI with Wiz's CMO Raaz Herzberg

16 Jul 2025
41m
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In this episode of the SaaStr Podcast, Raaz Herzberg, CMO of Wiz, discusses her unconventional journey into marketing from a product and engineering background. She shares how focusing on solving the core problem of brand awareness, creating engaging and technically deep content, and structuring the marketing team arou...

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SaaStr 810: AI and the Bottom Line, How Canva Turns Freemium into Conversions with Canva's CCO Rob Giglio

10 Jul 2025
38m
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In this episode of the SaaStr Podcast, John Gleason interviews Rob Giglio, Chief Customer Officer at Canva, about transitioning from a product-led growth (PLG) model to incorporating sales-led growth (SLG) for enterprise clients. Giglio discusses Canva's approach to enterprise sales, emphasizing the importance of lever...

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SaaStr 809: Why Enterprise AI Adoption Is Moving 5-10X Faster Than Cloud with Box's CEO and Co-Founder, IBM's VP for AI and SaaStr's CEO and Founder

02 Jul 2025
38m
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This SaaStr podcast episode features a discussion on the evolving landscape of AI agents in enterprise software. Aaron Levie and Raj discuss the shift from AI assistants to AI agents, which can automate tasks and potentially revolutionize labor models within software. They explore the capabilities of AI agents, such as...

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SaaStr 808: AI and Cybersecurity: Scaling Rubrik to a Billion Dollar Enterprise with Rubrik's Co-Founder and CTO

25 Jun 2025
25m
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In this episode of the SaaStr Podcast, Kit Colbert interviews Arvind Nithrakashyap, CTO and co-founder of Rubrik, about scaling a SaaS company. Arvind discusses Rubrik's growth strategy, emphasizing the importance of multiple innovation curves and a go-to-market incubation engine for new products. He highlights the com...

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SaaStr 807: Snowflake's CEO on the AI Data Cloud, Partner Strategy, and What’s Next

18 Jun 2025
39m
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In this episode of the SaaStr Podcast, Jason Lemkin hosts a discussion with Sridhar Ramaswamy (CEO of Snowflake) and Jeremy Burton (Board Member at Snowflake and Observe.AI) focusing on the evolving landscape of AI and its impact on data management and observability. The conversation explores how Snowflake is positioni...

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SaaStr 806: How The Smartest Founders Are Already Winning with AI: SaaStr CEO Jason Lemkin on My First Million

15 Jun 2025
45m
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In this episode of the SaaStr Podcast, Jason Lemkin and Shaan Puri, along with a third speaker, discuss how AI is impacting various aspects of business and content creation. Jason shares his experience of building an AI "body double" using 12 years' worth of SaaStr content, highlighting AI's ability to connect informat...

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SaaStr 805: CRO Confidential - 5 Ways AI Has Already Changed SaaS Sales Forever with Perplexity's CBO. Hosted by Sam Blond

11 Jun 2025
34m
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In this episode of the SaaStr Podcast, Sam Blond interviews Dmitry Shevelenko, CBO at Perplexity, about leveraging AI in go-to-market strategies. They discuss how startups and mature companies can use AI to accelerate processes like meeting preparation, lead scoring, and generating proposals. Shevelenko emphasizes the ...

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SaaStr 804: AI and The Future of Sales, Marketing & CS with HubSpot CEO Yamini Rangan

04 Jun 2025
52m
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In this episode of the SaaStr Podcast, Jason Lemkin interviews Yamini Rangan, CEO of HubSpot, about the rapid changes in the SaaS industry, particularly the impact of AI on go-to-market strategies. Yamini discusses HubSpot's pivot towards becoming an AI-first customer platform, embedding AI into all its products, and t...

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SaaStr 803: AI, Sales + GTM in 2025/2026: This Really Changes Everything with SaaStr CEO and Founder Jason Lemkin and Owner CRO Kyle Norton

28 May 2025
59m
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In this episode of the SaaStr Podcast, Jason Lemkin interviews Kyle Norton, a CRO, about the transformative role of AI in sales. They discuss how AI is being implemented at Owner, Kyle's company, to improve sales efficiency and customer experience. Kyle emphasizes the importance of sales leaders being deeply involved w...

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SaaStr 802: SaaS + AI: It’s Time to Move Much Faster with SaaStr CEO and Founder Jason Lemkin

21 May 2025
34m
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Jason Lemkin delivers a "tough love" message to SaaS company leaders, emphasizing the urgent need to accelerate their adoption of AI to remain competitive. He argues that the old software paradigms and go-to-market playbooks are aging out, and companies must "refound" themselves by reimagining their products with an AI...

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SaaStr 801: AI, M&A, and the Future of SaaS: Lessons from Marc Benioff, Chair, CEO & Co-Founder of Salesforce

02 May 2025
47m
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This episode explores the transformative impact of AI on B2B software, particularly within Salesforce. Against the backdrop of Salesforce's $40 billion+ annual revenue, CEO Marc Benioff discusses his renewed enthusiasm for AI-driven innovation. More significantly, the conversation centers on "AgentForce," a Salesforce...

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