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Eric Dyck · Business

The DTC Podcast

What does it take to build and scale a successful direct-to-consumer brand? The DTC Podcast is a marketing strategy podcast hosted by Eric Dyck, with practical ecommerce growth strategies from founders, operators, and marketing experts. Explore DTC marketing, customer acquisition, performance marketing, paid media, conversion rate optimization, customer retention, creative strategy, AI, and brand growth. Hear what works, what fails, and how leading consumer brands adapt and grow. Subscribe for actionable insights to help you build a stronger, more profitable ecommerce business.

Episodes

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Ep 548: Strategic Levers to Build Massive Meta Momentum Throughout Q4

03 Oct 2025
26m
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Bonus: Alex Schultz, CMO of Meta — Scaling Growth and Rebranding a Trillion-Dollar Brand

01 Oct 2025
30m
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Ep 547: Highland’s $10M Playbook: Lean Team, 2 SKUs, and Obsessing Over Unit Economics & CAC Payback

29 Sep 2025
40m
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Ep 546: How Pilothouse’s Strategy Team Transformed Ad Accounts & Grew Audiences

26 Sep 2025
29m
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Ep 545: How Lovevery Built a $170M Subscription Engine—Then Rebuilt It to Unlock Even More Growth

22 Sep 2025
39m
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Ep 544: How to Break Through Scaling Ceilings in Google Ads & Unlock Incremental Growth

19 Sep 2025
19m
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Bonus: The Hard Truth About Marketing Measurement with Constantine Yurevich of SegmentStream

17 Sep 2025
1h 1m
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Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout

15 Sep 2025
28m
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Ep 542: TikTok Symphony: How Pilothouse Uses AI to Scale Creative Briefs & Affiliate Sales

12 Sep 2025
17m
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Bonus: How to Build a Testing Roadmap That Drives Real Profit—Not Just Revenue with Drew Marconi

10 Sep 2025
35m
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Ep 541: Mastering the First Second: How Chris Erthel Hooks Attention in Meta Ads

08 Sep 2025
59m
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Ep 540: Using Halloween as Q4 Prep: Pilothouse’s Aves on Creative Seasonal Ads

05 Sep 2025
20m
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Ep 539: How Proov Turned Hormone Testing into a Scalable DTC Platform

01 Sep 2025
36m
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Ep 538: How to Deploy UGC, CGC, and EGC in Your Paid Strategy | AKNF Preview of Ad-Venturous

29 Aug 2025
31m
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Bonus: Got AI Anxiety? Learn How 875 Brands Are Using AI: DTC x Triple Whale’s State of AI Report

27 Aug 2025
35m
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Ep 537: How Dugout Mugs Scaled to $55M with Authentic Branding and Smart Partnerships

25 Aug 2025
39m
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Ep 536: The Only Browse Abandon Email You’ll Ever Need | AKNF Preview of TWBERP

22 Aug 2025
38m
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Bonus: The Math Behind Influence and Why Most Influencer Marketing Fails with Yash Chavan from Saral

20 Aug 2025
30m
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Ep 535: Ashvin Melwani On How Obvi Fixed Meta Pixel Poisoning and Recovered Ad Performance

18 Aug 2025
38m
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Ep 534: Google’s 90% “New Customer” Illusion: How To See What Your Ads Are Really Doing | AKNF

15 Aug 2025
23m
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