Claus Lauter · Business

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

If you sell online, run a DTC brand, or plan to launch an online store — we break down the sales and marketing strategies top ecommerce brands use to grow fast. Every week we interview top ecommerce and marketing experts who share what’s working best to sell on Amazon, Shopify, and beyond, with insights on apps, MarTech, DTC, B2B, social media, paid ads, AI, dropshipping, and more. You'll learn how successful ecommerce operators and marketers think, test, and scale — and get insider marketing and sales tactics to grow revenue faster. We focus on the tools and techniques that actually move the needle. With 500+ free episodes, the Ecommerce Coffee Break is your practical, no-fluff podcast for staying ahead in e-commerce. If you’re asking yourself, “What do top online stores know that I don’t?” then this show is for you. 🎧 Short episodes, ideal for listening on the go. New episodes every week. Trusted by 35,000+ online sellers and ecommerce operators. Subscribe now and become a smarter online seller today.

Episodes

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Episodes

Shopify Accounting Explained: Minimize Tax Time with Automation — Kevin Reeth | How Traditional Tools Fail E-commerce, Why Automation Improves Finances, How To Catch Up On Bookkeeping, Why Inventory Tracking Is Key, How Schedule C Automation Works (#367)

Master Ad Campaigns: Control & Optimize Like a Pro — Mitsunaga Kikuchi and Rocco Baldassare | Why Automated Optimization Saves Time, What Improves Cross-channel Budget Performance, How ROAS Increased By 400%, Why Complexity Delivers Better Results (#366)

The Evolution of Ecommerce Search — Arv Natarajan | Why Conversational AI Simplifies Queries, What Makes A Perfect Search Page, How Visual Search Improves Discovery, Why "Revenue Per Search" Rules, Why Search And Browse Both Matter (#365)

The Rise of Try Before You Buy — Benjamin Davis | Boosting Conversions With Try-Before-You-Buy, How Try-Before-You-Buy Increases AOV & LTV, Replacing Discounts With Trials, Best Industries For Free Trials, Amazon’s Use Of Try-Before-You-Buy (#364)

Why Gifting Is the Biggest Opportunity for Ecommerce Brands in 2025 — Liz Lorge | Why Gifting is a $300B+ Market, What Brands Need To Know About Gifting, Why Gen Z and Millennials Love Direct Brand Gifting, How Corporate Gifting Drives New Revenue (#363)

How Peer-to-peer Returns Help You Dramatically Reduce Shipping Costs — Manish Chowdhary | How AI Ensures Smooth Product Returns, Why Apparel Brands Win With Fewer Returns, Better Cash Flow For DTC Brands, Why Peer-to-peer Returns Cut Costs By 64% (#362)

Profit-Boosting Merchandising Strategies for Growth — Daniel Gurevitch | How Smart Merchandising Drives Growth, Why Bestseller Metrics Can Mislead Decisions, How Smart Widgets Improve Recommendations, How Shopify Stores Manage Large Catalogs (#361)

Why PPC Is the Secret to Recovering a Failed Product Launch — Carly McMillen | How PPC uncovers new use cases and audiences, How rebranding boosts product performance, What metrics show a launch isn’t working (#360)

Behind the Scenes: An Update on the Ecommerce Coffee Break Podcast — Claus Lauter

How to Avoid Costly Amazon Suspensions: Insider Tips for Sellers — Or Shamosh | What To Do First When Suspended, How To Audit Amazon Listings For Compliance, Why Keywords Can Trigger Account Bans, How ChatGPT Helps Prevent Amazon Account Suspension (#359)

Why Selling on Multiple Marketplaces is Your Secret to Growth - Chris Timmer | Why selling on multiple marketplaces drives growth, How a unified platform solves inventory issues, What hurdles sellers face when expanding channels? (#358)

Boost Revenue with Smart Pricing AI: Ecommerce Negotiation Strategies - Viacheslav (Slava) Sabirov | Why AI-Powered Negotiation Transforms Pricing Strategies, What Makes Personalized Negotiation a Game-Changer, Why Seasonal Sales Models Are Obsolete (357)

How To Scale Ads Faster With Sales Attribution — Andrey Kholkin | Why Traditional Pixels Fail, How Real-time Attribution Transforms Ads, Why Accurate Data Matters, How AI Reduces Ad Spend, How To Track Sales, Why Organic Traffic Tracking Matters (#356)

Ecommerce Coffee Break - Helping You Become A Smarter Online Seller

How to Build and Scale a DTC Brand to a 9-Figure Exit — Kyle Hency | How to Grow a Business With Friends, Why Focusing on Your Strengths Leads to E-commerce Success, Why Inventory Management is Crucial, How AI Revolutionizes Inventory Management (#355)

How To Use AI For Your Next Email Campaign — Daniel Budai | How To Craft A Top Email Strategy, Why AI Transforms Email Marketing, What Makes Emails Convert, Why Personalization Is Your Secret Weapon, How To Avoiding List Management Mistakes (#354)

How To Turn Abandoned Carts Into Sales — Menachem Shechter | Why 40% Cart Abandonment is a Problem, Why Unanswered Questions Lead to Abandonment, Why WhatsApp Beats Email for Cart Recovery, Why AI Ensures 24/7 Cart Recovery (#353)

How To Increase Your Net Profit Margin By 10% in 10 Minutes — Idries Erfan | How to Combine Product and Service Upsells, Why Service Upsells Hit 40-60% Conversion, Why Extended Returns Increase Holiday Sales, Why Package Protection Converts 50-70% (#352)

How Data Powers Meta Ads and Impacts Campaign Performance — Brad Redding | Why More Data means Better Ad Performance, Key Data Meta Needs For Better Campaign Results, Server-side Tracking For Shopify, AI Creative Testing In 2025 (#351)

How to use AI Assistants to Drive More Conversions on Shopify — Saumil Trivedi | How AI Improves the 4 Stages of the Shopping Journey, Why Customers Skip Reading Product Pages, How AI Reduced Support Tickets by 20% (#350)