The State of Play in Agentic Commerce, by Max Sinclair (CEO & Founder of Azoma)
07 Jun 2026
13m
The New Frontier: The Agentic Commerce Optimization Podcast
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Find more in PodwiseAmazon Rufus Adoption is highest amongst Women, the Highly Educated, and Baby Boomers with Artiom Enkov of Gener8
09 May 2026
42m
The New Frontier: The Agentic Commerce Optimization Podcast
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60% of Amazon Shoppers Use Rufus, and Those Who Do Purchase 2.74x More: Ian Simpson of Sensor Tower on Tracking 60,000 Shoppers
25 Apr 2026
35m
The New Frontier: The Agentic Commerce Optimization Podcast
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New Frontier: The Agent Economy: Business Model Disruption in the Age of AI
15 Jan 2026
42m
The New Frontier: The Agentic Commerce Optimization Podcast
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2026 AI & Ecommerce Predictions with Jo & Max (Agentic Commerce, AI Wearables, The Death of Prompting and more)
03 Jan 2026
45m
The New Frontier: The Agentic Commerce Optimization Podcast
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Sponsored Prompts: Amazon Ads' new format for the era of AI Search [Recorded Live from the Amazon Ads Educators' Summit]
18 Dec 2025
13m
The New Frontier: The Agentic Commerce Optimization Podcast
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Alibaba’s AI Sourcing Agent Accio, and the Future of Agentic Commerce, with Ziwei Chen
15 Dec 2025
37m
The New Frontier: The Agentic Commerce Optimization Podcast
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Pivoting a failing marketplace business to an $11m ARR Enterprise AI SaaS with Gaétan Rougevin-Baville
21 Nov 2025
40m
The New Frontier: The Agentic Commerce Optimization Podcast
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Navigating Answer Engine Optimization (AEO) at Mars Wrigley during the era AI Discoverability, with Global Director of Search Tory Bradley
06 Nov 2025
24m
The New Frontier: The Agentic Commerce Optimization Podcast
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The New Rufus: Reason, Research & Remembrance with Max Sinclair
28 Oct 2025
22m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to raise a $11m Series A and disrupt a $1.7tn market with Jonny Plein
12 Oct 2025
44m
The New Frontier: The Agentic Commerce Optimization Podcast
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Behind Pattern's $2.5 billion IPO, with CRO Bryce Warning and COO Rob Hahn
27 Sep 2025
51m
The New Frontier: The Agentic Commerce Optimization Podcast
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The Next Six Months Will Define Which Brands Win In AI Search - Here's How To Make Sure You Are Recommended By ChatGPT (Azoma Founder Max Sinclair's Guide to Answer Engine Optimization)
07 Sep 2025
21m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to Structure Your Organization in the Age of AI with Lauren Livak
23 Aug 2025
42m
The New Frontier: The Agentic Commerce Optimization Podcast
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Bootstrapped to $210m Buyout: The Story Behind The Double SaaS Acquisition of Seller Investigators
06 Aug 2025
49m
The New Frontier: The Agentic Commerce Optimization Podcast
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The Future of Amazon's Generative AI Tooling for Sellers, with Kabir Bedi, Head of Product for Generative AI at Amazon Ads
22 Jul 2025
43m
The New Frontier: The Agentic Commerce Optimization Podcast
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Cracking ChatGPT (and ruling Rufus): Azoma founder Max Sinclair’s Guide to Generative Engine Optimization (GEO) in 2025
15 Jul 2025
14m
The New Frontier: The Agentic Commerce Optimization Podcast
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How You Can Implement Amazon’s Best-Kept Corporate Innovation Secret: The PRFAQ Framework, with Marcelo Calbucci
10 Jul 2025
21m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to Leverage AI Automation for Your Business with the Legendary Anthony Lee
04 Jul 2025
57m
The New Frontier: The Agentic Commerce Optimization Podcast
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BREAKING: Walmart Launches Sparky - Here’s How to Get it to Recommend Your Products
24 Jun 2025
18m
The New Frontier: The Agentic Commerce Optimization Podcast
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Bootstrapping an Amazon Agency & 3PL to +50 Amazon Experts and three Warehouses with Stephen Harris
17 Jun 2025
52m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to Launch an AI Startup, Get Funding and Disrupt an Industry with Max Sinclair
01 Jun 2025
1h 5m
The New Frontier: The Agentic Commerce Optimization Podcast
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Amazon Ranking, Relevance and Search- Find-Buy In 2025 With Alina Vlaic
29 May 2025
47m
The New Frontier: The Agentic Commerce Optimization Podcast
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The 'IDEA' Strategic Brand Framework with Trevor Bradford
23 May 2025
50m
The New Frontier: The Agentic Commerce Optimization Podcast
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How Brands can use AI UGC to build sustainable growth with Leo Sgovio
14 May 2025
41m
The New Frontier: The Agentic Commerce Optimization Podcast
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Answer Engine Optimization (AEO) on Amazon: Max Sinclair on optimizing for Rufus & COSMO
25 Apr 2025
34m
The New Frontier: The Agentic Commerce Optimization Podcast
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From Prompt to Product Page: ChatGPT 4o's Image Generation & Genspark Breakthroughs with Sim Mahon
18 Apr 2025
48m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to Build Effective Teams in an AI Workforce, with Shannon Curley
11 Apr 2025
41m
The New Frontier: The Agentic Commerce Optimization Podcast
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Maximizing Amazon Profits by Understanding your Buyers and ‘Deserved Ranking’ with Ben Webber
21 Mar 2025
47m
The New Frontier: The Agentic Commerce Optimization Podcast
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Decoding Amazon's Playbook: A Former 10-year Executive, Andrea Leigh's, Guide to Winning on the Platform
12 Mar 2025
47m
The New Frontier: The Agentic Commerce Optimization Podcast
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Generative Engine Optimization: Getting your Brand mentioned by ChatGPT, with Max Sinclair
04 Mar 2025
36m
The New Frontier: The Agentic Commerce Optimization Podcast
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A9 Organic Ranking Factors on Amazon in 2025 with Brian Johnson
25 Feb 2025
53m
The New Frontier: The Agentic Commerce Optimization Podcast
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Inside Thrasio & SellerX: The Rise and Fall of the Amazon Aggregator with Senior Leader Alexander Swade
18 Feb 2025
1h 0m
The New Frontier: The Agentic Commerce Optimization Podcast
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Adam Heist on Surviving & Thriving on Amazon FBA in 2025 (with Trump Tariffs, Tiktok Ban & RUFUS / COSMO)
13 Feb 2025
58m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to Start, Scale and Sell a Software Business with Rael Cline
06 Feb 2025
1h 16m
The New Frontier: The Agentic Commerce Optimization Podcast
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Generative Engine Optimization - ChatGPT Search & Google AI Overviews, with Tim Cameron-Kitchen
30 Jan 2025
51m
The New Frontier: The Agentic Commerce Optimization Podcast
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Scaling a D2C Brand to $50M ARR: Ruroc's remarkable growth and hostile Investor takeover
23 Jan 2025
1h 13m
The New Frontier: The Agentic Commerce Optimization Podcast
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RUFUS: The Blueprint behind Amazon's Patent, with Danny McMillan, Oana Padurariu and Andrew Bell
17 Jan 2025
1h 4m
The New Frontier: The Agentic Commerce Optimization Podcast
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Using AI for Business Productivity in 2025 with Ritu Java
09 Jan 2025
1h 1m
The New Frontier: The Agentic Commerce Optimization Podcast
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2025 AI Predictions
26 Dec 2024
45m
The New Frontier: The Agentic Commerce Optimization Podcast
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2024 AI 'Wrapped': Reviewing the biggest AI launches of the year
17 Dec 2024
58m
The New Frontier: The Agentic Commerce Optimization Podcast
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Founding Ecomtent: Max Sinclair's Story behind the Start-up Success
10 Dec 2024
49m
The New Frontier: The Agentic Commerce Optimization Podcast
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AI Governance & Regulation with Zahra Shah
28 Nov 2024
55m
The New Frontier: The Agentic Commerce Optimization Podcast
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The Honeymoon Period: Debunking Amazon's Algorithm's myths with Oana Padurariu
20 Nov 2024
48m
The New Frontier: The Agentic Commerce Optimization Podcast
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Jon Derkits on the best Amazon Seller Software Tools, and Amazon's recent AI announcements at Unboxed and Accelerate
06 Nov 2024
1h 3m
The New Frontier: The Agentic Commerce Optimization Podcast
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Pricing Strategies on Amazon & RUFUS with Chad Rubin
24 Oct 2024
51m
The New Frontier: The Agentic Commerce Optimization Podcast
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AI Guided Product Research & Development with Izabella Ritz
17 Oct 2024
50m
The New Frontier: The Agentic Commerce Optimization Podcast
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BREAKING: Amazon Personalizing Product Titles and Descriptions [Max on Seller Sessions Rebroadcast]
10 Oct 2024
23m
The New Frontier: The Agentic Commerce Optimization Podcast
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Implementing Scalable Processes in an Ecommerce Business with Yoni Kozminski
03 Oct 2024
51m
The New Frontier: The Agentic Commerce Optimization Podcast
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How to Start, Grow, Scale and Exit a Profitable eCommerce Brand on Amazon FBA with Neil Twa
16 Sep 2024
54m
The New Frontier: The Agentic Commerce Optimization Podcast
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