
220 - How To Dig For The Energy In Customer Interviews (Bob Moesta, Founder of Jobs To Be Done)
26 Feb 2025
46m

Building With Buyers is a show for marketing leaders on how to grow companies without losing sight of the buyer. Too many teams end up stuck in the office, staring at whiteboards and spreadsheets, chasing revenue while the buyer experience becomes an afterthought. This show is about proving you can have both: real growth and a buyer experience that surprises and delights. Hosted by Anna Furmanov. Visit furmanovmarketing.com to learn more about the host.




















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