This is a no BS gaming podcast. We share insights, knowledge and fun gossip relating to the topics of User Acquisition, Game Design and Ad monetisation. You will find here actionable insights in a fun and relaxed atmosphere. A safe space where we mimic the honesty of a 4am conference discussion. Enjoy & let us know your feedback!
Playable ads in mobile gaming serve as critical tools for user acquisition, requiring a balance of simple mechanics, engaging hooks, and clear progression. Successful creatives often combine disparate genres—such as merging physics-based puzzles with 4X strategy or tower defense elements—to capture user attention and d...
Hill Climb Racing 2 maintains its status as a global mobile gaming giant by balancing a deep, physics-based arcade core with a robust hybrid monetization strategy. Fingersoft’s approach emphasizes long-term engagement through frequent live events, social features, and a sophisticated economy where rewarded videos and i...
Duck Survival, a title from JoyNet Games, employs a complex, multi-layered monetization and progression system characteristic of successful Chinese mobile titles. Despite its initial appearance as a simple tower defense game, the core gameplay integrates deep RPG elements and aggressive resource-based progression. User...
"Brain Puzzle 2 Logic Twist" exemplifies the hyper-casual mobile gaming model, leveraging aggressive user acquisition to maintain 2.5 million daily active users despite its lack of depth. The game’s success hinges on targeting tier-3 and tier-4 markets with "shock and awe" creative assets that frequently misrepresent t...
Follow this podcast in Podwise
Sign in to get AI summaries, transcripts and mind maps for any episode, including new ones.
