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Kunle Campbell · Business

2X eCommerce Podcast

Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test. Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions. 2X your eCommerce growth with insights from Kunle and handpicked experts. Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce

Episodes

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The New Playbook for Scaling Health & Wellness eCommerce Brands in 2024 → Kunle Campbell

17 Sep 2024
35m
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This podcast episode delves into the essential strategies shaping the future of eCommerce, guided by host Kunle Campbell and illustrated through real-world examples from successful brands such as Seed Health and Athletic Greens. By emphasizing product innovation, marketing efficiency, and operational excellence as the ...

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Playbook Men’s Skincare Brand, Tiege Hanley, is Using to Sustain Bottom-Line Growth → Kelley Thornton

10 Sep 2024
1h 3m
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This podcast episode features Kelley Thornton, founder of Tiege Hanley, who shares insights into the company's remarkable growth, innovative strategies, and the challenges faced in navigating the ever-changing economic landscape. With an optimistic outlook for the future, Kelley discusses the significance of operationa...

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How to Build a Clear and Compelling Brand Identity → Kathy Galloway

03 Sep 2024
1h 2m
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This podcast episode features branding expert Kathy Gosman, who unpacks the intricacies of effective brand positioning, emphasizing that tailored messaging is key to connecting with consumers. Through her Brand Fundamentals Framework, she outlines crucial components such as purpose, mission, values, and identity, while...

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Cutout 8: Building a Barbecue Brand that Keeps Customers Coming Back → Kosmo Khosravi

30 Aug 2024
5m
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Cutout 7: Why Community-Driven Brands Are Disrupting Traditional Markets → Oren Schauble

29 Aug 2024
6m
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Cutout 6: How to Build a Polarizing Brand that Drives $40M in Revenue → Alex Neist

28 Aug 2024
6m
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Cutout 5: How Strong Branding and UX Can Weather Economic Storms → Nirav Sheth

27 Aug 2024
4m
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Cutout 4: How to Maximize TikTok Spark Ads for Brand Growth → Nadia Bubennikova

26 Aug 2024
7m
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Cutout 3: The 1.7-Second Rule: Capturing Mobile Shoppers Before They Swipe Away → Sabir Semerkant

23 Aug 2024
6m
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Cutout 2: Building a Highly Engaged Community → Phil Hadfield

21 Aug 2024
7m
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Cutout 1: Leveraging AI for Creative Direction in Meta Ads → Depesh Mandalia

19 Aug 2024
6m
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August Update from Kunle

16 Aug 2024
5m
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How to Effectively Leverage Etsy as an eCommerce Sales Channel → Dylan Jahraus

30 Jul 2024
47m
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Digital Products → How Ryan Sold a Million Stars

16 Jul 2024
40m
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How AI and Entity-Based Search are Transforming SEO → Zach Boyette

02 Jul 2024
50m
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How HatLaunch Leveraged Clearco’s Non-Dilutive Funding and Scales to $10M

25 Jun 2024
55m
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This podcast episode explores the importance of effective capital management and strategic marketing in scaling a business. The guests from Clearco and HatLaunch share their experiences with leveraging capital for growth, automating processes, and diversifying revenue streams. The conversation highlights the significan...

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How Elite Media Buyers are Leveraging AI in their Meta Ads Campaigns → Depesh Mandalia

18 Jun 2024
57m
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This podcast episode explores the journey of Depesh Mandalia, from working as a digital marketing lead to launching his own agency and community. Depesh discusses his experience with Lost My Name and shares insights into brand-driven performance marketing. He introduces his latest ventures, AdSignals and an AI-driven b...

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How Personalized Unboxing Drives Customer Loyalty → Tyler Delarm

11 Jun 2024
32m
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How HatLaunch Scaled to $10M/yr Revenue with Non-Dilutive Capital

11 Jun 2024
56m
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This podcast episode explores the importance of capital management, growth strategies, and effective marketing in scaling and diversifying businesses. The speakers emphasize the value of delegation, automation, and innovation in achieving efficient and cost-effective results. They discuss the role of non-dilutive capit...

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$40M Revenue in Year 3: How Meta Ads, Strategic Branding, and Influencers Drive Hostage Tape's Success → Alex Neist

04 Jun 2024
1h 32m
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This podcast episode explores the journeys of entrepreneurs who have successfully built and scaled their businesses. From personal stories of hitting rock bottom to finding inspiration and creating strong brands, the episode emphasizes the importance of perseverance, building a solid product, and executing flawlessly. ...

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