Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test. Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions. 2X your eCommerce growth with insights from Kunle and handpicked experts. Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce
This podcast episode explores the secrets of leveraging influencers for powerful brand awareness and performance-driven campaigns. It highlights the importance of influencer marketing in eCommerce, particularly in brand awareness campaigns, user acquisition campaigns, and special collaborations. The episode discusses t...
This podcast episode provides insights into various aspects of digital marketing, including transitioning from zero direct-to-consumer (DTC) to generating millions in revenue, ad group strategies, the effectiveness of Performance Max campaigns, targeting on different platforms, the use of cost caps and automation tools...
This podcast episode explores the secrets of scaling a brand from 1 million to 10 million. Expert advice is shared on media buying, leveraging Facebook and Google ads, and maximizing brand profitability. The episode highlights the importance of diverse skill sets in media buying and the effectiveness of having a growth...
This podcast episode explores the journey of Dapper Boi, a gender inclusive apparel brand, and its founder Vicky Pasche. Vicky's personal challenges in finding clothes that suited her led her to start the brand, which grew through a Kickstarter campaign and a direct-to-consumer model. Building a strong community within...
This podcast episode delves into the current state of the eCommerce industry and its impact on financing. It discusses the challenges faced by businesses post-COVID, such as rising interest rates and declining consumer spending, leading to a potential slowdown in growth. The need for a strong accounting and finance tea...
This podcast episode explores the insights and experiences of Saber Samarkand, an e-commerce veteran with a revolutionary 3D method that has generated over a billion dollars in sales. Samarkand reveals the eight aspects of his method, which he claims can double a business's growth within 90 days. The episode covers top...
Follow this podcast in Podwise
Sign in to get AI summaries, transcripts and mind maps for any episode, including new ones.
