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Eric Dyck · Business

The DTC Podcast

What does it take to build and scale a successful direct-to-consumer brand? The DTC Podcast is a marketing strategy podcast hosted by Eric Dyck, with practical ecommerce growth strategies from founders, operators, and marketing experts. Explore DTC marketing, customer acquisition, performance marketing, paid media, conversion rate optimization, customer retention, creative strategy, AI, and brand growth. Hear what works, what fails, and how leading consumer brands adapt and grow. Subscribe for actionable insights to help you build a stronger, more profitable ecommerce business.

Episodes

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Ep 643: Amazon Fees Hit 40%: How to Claw Back Margin and Stop Wasting Ad Spend (Pilothouse)

04 Sep 2026
30m
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How Once Upon a Farm's DTC Ads Grew Its Retail Business | Harness the Halo 2/6

03 Sep 2026
44m
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Ep 642: Kick or Keep These Trends with DÔEN's Ashley Kick: AI Creative, TikTok Shop, Amazon, and Branded Resale

31 Aug 2026
30m
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Ep 641: Creator-Handle Ads Ran 70% More Efficient: Aves on Creative Coverage and Hyper Relevant Ads

28 Aug 2026
34m
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Bonus: $65M Exit, Zero Employees: How Olauto Automates Everything Except Customer Service

26 Aug 2026
39m
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Ep 640: 2x LTV From Loyalty Without Discounting: Carve Designs on Retention, Direct Mail, and CTV

24 Aug 2026
29m
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Ep 639: "The Creative Is the Brief": Pilothouse on AI Storefronts and a 20-21% Conversion Rate Lift

21 Aug 2026
24m
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What Brands Really Spend on Marketing: 15% at $10M, 2% at $1B | Harness the Halo 1/6

20 Aug 2026
36m
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Ep 638: Life After the $260M Exit: Hiya's Adam Gillman on USANA, Target, and Going Global

17 Aug 2026
40m
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Ep 637: "Find Them Now, Sell Them in November": Pilothouse's 8-Week Black Friday Prep Playbook

14 Aug 2026
32m
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Ep 636: Inside Kiyoko Beauty's Organic Content Machine: 15 Videos a Day, Sub-$1 CPMs, 8 Figures in Sales

10 Aug 2026
31m
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Ep 635: "Sit With the Panic": Meta Volatility, Pausing Ads, and AI Cognitive Debt with Pilothouse (After Hours)

07 Aug 2026
46m
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Ep 634: 10,000 Orders in 6 Months Selling Protein Couscous: Bar Bruhis on Launching Boostcous

03 Aug 2026
34m
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Ep 633: Why Your Winning Meta Ad Dies in 8 Days, and What to Test Instead

31 Jul 2026
31m
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Ep 632: SheFit on TikTok Shop's Hidden Costs and Why Your New Customer Numbers Are Wrong

27 Jul 2026
41m
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Ep 631: Cracking Profitable, Incremental Scale on Applovin with Pilothouse

24 Jul 2026
28m
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Bonus: How One Brand Recovered $1.5M in Amazon Sales From Unauthorized Sellers

22 Jul 2026
37m
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Ep 630: "The Best Ads Say Nothing" | Ari Murray, Chief Digital Officer at Salt & Stone

20 Jul 2026
40m
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Ep 629: 85% of Your Email Revenue Comes From One Segment (And You're Ignoring It)

17 Jul 2026
21m
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Bonus: The CTV Blueprint for DTC Brands: Build in Summer, Convert in Q4 (Paramount Ads Manager)

15 Jul 2026
32m
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