

The GTMnow Podcast
The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Episodes


GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif

GTM 125: From Flip-Flops to a $500M Exit as CRO, Secrets to Scaling with Martin Roth

GTM 124: The State of Sales with Mark Kosoglow

GTM 123: Customer Experience Fuels Business Growth, Build a Customer-First Culture with Kim Peretti

GTM 122: The 4 Ps of Sales Success: People, Process, Platforms, Performance with Phil Hernandez

GTM 121: Listening to Your Customers Without Obeying with Crunchbase's CRO Neal Patel

GTM 120: Avoid the AI Sales Skills Atrophy Trap with Peter Kazanjy

GTM 119: Design Products Backwards From GTM: Lessons from Scaling to $1B+ with David Knight

GTM 118: 5 Must-Try PLG Tactics to Accelerate Growth with Kyle Poyar

GTM 117: From 0 to Acquisition in 3.5 Years Through Community-Led Growth with Cliff Simon

GTM 116: The Future of SEO and AI's Impact, with a $100M+ Product-Led SEO Framework with Eli Schwartz

GTM 115: Lessons from CS to CRO and How Customer Stories are Your Most Powerful Growth Lever with Allison Metcalfe

GTM 114: Audience-First GTM, Fueling Startup Growth via LinkedIn with Adam Robinson

GTM 113: Operator.ai, Solving the Great Ignore and GTMfund Incubating a Company with Mark Kosoglow and Max Altschuler

GTM 112: The Ultimate MarTech Guide and the Great Contraction with Austin Hay

GTM 111: Behind the Scenes on Apollo.io's PLG Funnel, Leveraging AI, and Redefining Sales Success with Leandra Fishman

GTM 110: Vertical SaaS Secrets and Unlocking Growth with Price's Law with Dennis Lyandres

GTM 109: Behind the Scenes on Building Braze and Incubating 2 Companies with Mark Ghermezian

GTM 108: From CPA to CRO - Lessons from a 25-Year Software Sales Career with Matt Breslin
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