

The GTMnow Podcast
The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Episodes


Friday Fundamentals 156: Jason Bay

Your New 3-Part Framework for Cold Calling

192: The Holiday Mailbag - Sales Hacker Style

Friday Fundamentals 155: Brian Troutschold

191: Grow Your Startup Organically Outside of a Major Market

Friday Fundamentals: 154 David Hershenson

190: How to Control Your Internal Brand

Friday Fundamentals 153: Kevin Yip

189: Meaningful Recognition: How to Show Your Employees That You Care

Friday Fundamentals 152: Marley Majcher

188. Ask Yourself This: “But Am I Making Any Money?”

Friday Fundamentals 151: Veronika Reiderle

187: Category Creation & What Sets You Apart From Competitors

Friday Fundamentals 150: Gianna Scorsone

Return to Work: Offering the Maximum Flexible Option

Friday Fundamentals 149: Appy Choudhary

185: The Key Is Personalization at Scale

Friday Fundamentals 148: Kerry Hudson

184: Mastering the 2 Ps: People & Process
Follow this podcast in Podwise
Sign in to get AI summaries, transcripts and mind maps for any episode, including new ones.
