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Vincenzo Toscano 路 Business

The Ecommerce Lab By Ecomcy

Welcome to The Ecommerce Lab By Ecomcy. This is the place for everything related to Amazon FBA private label and eCommerce. Learn exactly what you need to start or scale your business. Get insights from the top industry experts who will discuss the latest trends and best practices in the world of Amazon. From choosing products and sourcing from a supplier to setting up your Amazon account and marketing your business, you will hear it here. We will be running episodes in English and Spanish so we can provide value to as many people as possible. 馃憞 FIND US ON 馃憞 馃寑 Vincenzo LinkedIn: https://bit.ly/3MJbynW 馃寑 Ecomcy LinkedIn: https://bit.ly/3pYEm1P 馃寑 Ecomcy Instagram: https://bit.ly/3KDmAco 馃寑 Ecomcy Facebook: https://bit.ly/3pYEr5D 馃寑 Ecomcy Twitter: https://bit.ly/3KR1EyQ 馃寑 Ecomcy Website: https://bit.ly/3tlVLUp

Episodes

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EP #296] [ENG] - Strategies to scale a brand beyond Amazon - Dusan Popovic

25 Mar 2025
32m
AI processed

This episode explores the challenges faced by Amazon sellers and strategies for expanding beyond the Amazon marketplace. Against the backdrop of increasing Amazon fees, heightened competition, and tariff complexities, the conversation highlights the growing need for Amazon sellers to diversify their sales channels. M...

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EP #295] [ENG] - How Amazon ppc is evolving 2025 - George Meressa

12 Mar 2025
28m
AI processed

This episode explores the evolution of Amazon advertising, contrasting the simpler PPC landscape of 2014 with the current complex environment. Against this backdrop of increased competition, the discussion highlights the shift from luck-based success to a more strategic approach demanding product excellence and busine...

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EP #294] [ENG] - Strategies to expand your brand beyond Amazon - AJ Saunders

04 Mar 2025
29m
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This Ecommerce Lab podcast episode interviews AJ Saunders, CEO of Audacious Commerce, about the challenges and opportunities for ecommerce sellers in 2024 and beyond. The discussion covers the increasing competitiveness of marketplaces like Amazon and the importance of diversifying into direct-to-consumer (D2C) channe...

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EP #293] [ENG] - How taxes and ERP are changing the way of doing eCommerce in EU - Stefano Di Loreto

27 Feb 2025
4m
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EP #292] [ENG] - How to navigate Amazon Brand Registry - Jonathan Lee

25 Feb 2025
23m
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This podcast episode interviews Jonathan Lee, CEO of AZ Helper, a company specializing in Amazon Brand Registry assistance. The discussion focuses on common mistakes sellers make during Brand Registry applications (e.g., using photoshopped images, submitting incomplete paperwork), strategies for dealing with brand reg...

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EP #291] [ENG] - Evolution of Amazon Ads & How DSP is changing the game - Liran Hirschkorn

18 Feb 2025
32m
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This Ecommerce Lab podcast episode interviews Liran Hirschkorn, CEO of Incremental Digital, an Amazon advertising agency, about Amazon Marketing Cloud (AMC) and its implications for sellers. The discussion covers AMC's capabilities in creating targeted audiences, understanding customer journeys, and leveraging data fo...

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EP #290] [ENG] - Why you must have a trademark & how to leverage patents - Jeff Holman

17 Feb 2025
26m
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This podcast episode interviews Jeff Holtman, CEO of Intellectual Strategies, about protecting brands in the Amazon FBA and e-commerce space. The discussion covers the importance of early legal planning, including trademark and patent searches to avoid infringement and protect one's own IP. Holtman emphasizes the dif...

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EP #289] [ESP] - Como usar mercado libre para escalar una marca en LATAM - Sebasti谩n Santana

12 Feb 2025
30m
AI processed

Este episodio de The Ecommerce Lab By Ecomcy entrevista a Sebasti谩n Santana, CEO de Nexus, una agencia de comercio electr贸nico en M茅xico, para discutir el potencial de Mercado Libre en Latinoam茅rica. Se exploran las diferencias clave entre Mercado Libre y Amazon, incluyendo la importancia de la reputaci贸n del vendedor...

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EP #288] [ENG] - Importance of choosing the right 3PL partner - Rachel Andrea G.

10 Feb 2025
25m
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This podcast episode focuses on the challenges Amazon sellers face with logistics partners and how to choose the right one. The host interviews Rachel, marketing director of My FBA Prep, a 3PL company. They discuss signs indicating a need for a 3PL change (missed deadlines, high shipping costs, inflexible contracts),...

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EP #287] [ENG] - How to scale your brand on TikTok - Rafay MH

07 Feb 2025
29m
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This podcast episode focuses on leveraging TikTok for Amazon sellers. The host interviews Rafay, a TikTok consultant, who explains how TikTok expands reach beyond existing Amazon customers by targeting top-of-funnel prospects. Rafay details three filters for determining product suitability for TikTok marketing: demons...

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EP #286] [ENG] - Importance of scaling your brand beyond Amazon - Seth Hurd

03 Feb 2025
24m
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This Ecommerce Lab podcast episode interviews Seth Hurd, CEO of Brand Expand, about expanding beyond Amazon. The discussion covers the decreasing profit margins on Amazon, the benefits of diversifying into other marketplaces (like Walmart, Target, Etsy, and TikTok), and the challenges of managing inventory and complia...

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EP #285] [ENG] - Importance of SEO to scale a brand beyond Amazon - Thomas Phillips

30 Jan 2025
27m
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This interview podcast episode focuses on SEO strategies for e-commerce businesses expanding beyond Amazon. Host Vincenzo Toscano interviews Thomas Phillips, CEO of a D2C agency, who discusses foundational SEO concepts, common mistakes to avoid, and the impact of AI. Phillips emphasizes the importance of thorough key...

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EP #284] [ENG] - Understand how to make your brand on Amazon profitable - Cyndi Thomason

28 Jan 2025
28m
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This interview podcast focuses on improving profitability for Amazon sellers. The host, Vincenzo Toscano, interviews Cyndi Thomason, founder of Bookskeep, who discusses common mistakes Amazon sellers make that hinder profitability, such as mismanaging inventory cash flow and neglecting operating expenses (OPEX). Cynd...

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EP #283] [ENG] - How much money Amazon owes you and how to recover it - Richard Dubecki

23 Jan 2025
24m
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This interview podcast focuses on recent and upcoming changes to Amazon's reimbursement policies for FBA sellers. The host, Vincenzo Toscano, interviews Richard Dubecki, sales and marketing manager at Refund Pros, to discuss the impact of these changes, specifically the shift from reimbursing total inventory cost to o...

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EP #282] [ENG] - Factors to consider when ranking products on Amazon - Hymie Zebedez

20 Jan 2025
26m
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This interview podcast focuses on organic ranking strategies for Amazon sellers. The host, Vincenzo Toscano, interviews Hymie Zebede, an Amazon private label seller with 12 years of experience, who discusses key elements for successful organic ranking. Zebede emphasizes the importance of high-converting images (using...

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EP #281] [ESP] - Estrategias para dominar Amazon en 2025 - Francisco Valadez

15 Jan 2025
32m
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Este podcast, una entrevista de The Ecommerce Lab By Ecomcy, se centra en las estrategias para el 茅xito en el comercio electr贸nico en 2025, especialmente en Amazon. Vincenzo Toscano entrevista a Francisco Valadez de My Amazon Guy, quien comparte su amplia experiencia en Amazon y el crecimiento de marcas latinoamerican...

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EP #280] [ESP] - C贸mo utilizar el cr茅dito para escalar tu marca en Amazon - Emiliano Musalem

13 Jan 2025
26m
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Este podcast, del tipo entrevista, presenta a Vincenzo Toscano, fundador de Ecomcy, entrevistando a Emiliano Musalem, fundador de Crazer, una empresa de financiamiento para emprendedores de comercio electr贸nico en M茅xico. La conversaci贸n se centra en los desaf铆os y oportunidades del acceso al cr茅dito para negocios onl...

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EP #279] [ESP] - Strategies to launch and dominate Amazon Japan - Shinjin Kahler

08 Jan 2025
29m
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In this podcast episode, we dive into effective strategies for expanding e-commerce businesses into the Amazon Japan market. Our guest, Shinjin Kahler, the Director of Global Selling and Partnerships at Picaro鈥攁n Amazon Japan agency鈥攕hares valuable insights. We tackle some of the key challenges of entering Japan, such ...

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EP #278] [ESP] - How are account suspensions changing & how you can tackle it - Chris McCabe

30 Dec 2024
30m
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In this episode of the Ecommerce Lab podcast, the hosts dive into the challenges of Amazon seller account suspensions and suppressions, especially during busy times like Q4. They highlight a notable shift among Chinese sellers, as many are moving away from black hat tactics. The discussion reveals the rising difficulty...

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EP #277] [ESP] - How to leverage external traffic to rank your products and create audiences - Clayton A

23 Dec 2024
33m
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In this episode of the Ecommerce Lab podcast, the hosts explore how using external traffic sources such as Google, Facebook, and TikTok can enhance Amazon rankings and drive sales. They discuss the growing challenges of Amazon PPC and suggest that external traffic presents a valuable opportunity, especially for product...

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