Mobile Dev Memo Podcast

Season 6, Episode 23: Understanding the Shopify Product Network (with Amanda Engelman)

Season 6, Episode 22: Building an AI-first media company (with Peter Stuart)

Season 6, Episode 21: Does GenAI outperform humans with ad creative production? (with Anindya Ghose and Vilma Todri)

In this episode of the Mobile Dev Memo Podcast, host Eric Sufert interviews Vilma Todri and Anindya Ghose about their paper, "The Impact of Visual Generative AI on Advertising Effectiveness." The discussion covers the four research questions explored in the paper, including whether Gen-AI modified and created ads outpe...

Season 6, Episode 20: Are chatbots driving eCommerce sales? (with Rishabh Jain)

In this episode of the Mobile Dev Memo podcast, host Eric Seufert interviews Rishabh Jain, CEO of Firmat Commerce, about the current state and future of AI in eCommerce. They discuss how brands are strategizing to improve visibility in AI search, the role of aggregators like Amazon and Walmart in agentic commerce, and ...

Season 6, Episode 19: Can the GDPR be reformed? (with Mikołaj Barczentewicz)

Season 6, Episode 18: Meta's Business AI and the ad-product divide

The podcast explores Meta's evolving AI strategies for advertising, focusing on new business tools and creative applications. Simon Whitcombe from Meta discusses Business AIs, acting as sales concierges, and the Meta AI Business Assistant, which aids marketers in campaign optimization. A key insight is the potential fo...

Season 6, Episode 17: Heidegger's caution

Season 6, Episode 16: Can an LLM evaluate ad creative? (with Luca Fiaschi)

Season 6, Episode 15: MDM Mailbag #6 (with Sylvain Gauchet)

Season 6, Episode 14: Zero-to-one product growth (with Daphne Tideman)

Season 6, Episode 13: MDM Mailbag #5 (with Kate Minogue)

Season 6, Episode 12: The eCommerce creative opportunity (with Dan Pantelo)

Season 6, Episode 11: iWar, and Apple's struggle to preserve its App Store empire (with Tim Higgins)

The podcast features an interview with Tim Higgins, business columnist at the Wall Street Journal and author of "iWar," to discuss the decade-long battle between Apple and various entities like Epic Games and Spotify. Higgins explains why he opens the book with Apple's tax issues in Europe, highlighting how this set th...

Season 6, Episode 10: Unpacking Customer Lifetime Value (with Daniel McCarthy)

Season 6, Episode 9: The blandification of marketing (with Adam Singer)

Season 6, Episode 8: The headwinds facing agentic commerce (with Andrew Lipsman)

Season 6, Episode 7: Google's Gambit and the future of the open web

The podcast episode analyzes Google's strategic shift from a distribution mechanism to an engagement sync with its AI-driven search experiences, AI Overviews and AI Mode. Referencing the historical transition from radio to television, the speaker argues that Google's gambit aims to capture user attention and increase m...

Season 6, Episode 6: What is signal engineering? (with Itai Kafri)

Season 6, Episode 5: Sizing the off-platform monetization opportunity on mobile (with Chris Hewish)

Season 6, Episode 4: Amazon's advertising strategy (with Adam Epstein)

The conversation centers on Amazon's advertising strategies, particularly within the Connected TV (CTV) landscape. Adam Epstein, CEO of Gigi, shares insights on Amazon's partnerships with Roku and Disney, highlighting how these collaborations enhance Amazon's data capabilities and identity resolution for advertisers. A...