Mastering the Art of Public Speaking with Look Fabulous Forever’s Janis Thomas
24 Jun 2024
47m
Chloë Thomas · Business
eCommerce MasterPlan
Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!
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AI processedIn this episode of the eCommerce MasterPlan podcast, CRM expert Nicky Lomax shares valuable insights on creating an effective CRM-based retention strategy. The discussion highlights key elements such as performing data audits to ensure seamless integration and functionality of data touchpoints, using SMS marketing wise...
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08 Apr 2024
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25 Mar 2024
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11 Mar 2024
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AI processedThis podcast episode explores James Francis's journey into eCommerce and his experience with Mozillion, a marketplace built on a bespoke tech stack. James emphasizes the importance of sales and marketing in the business and discusses Mozillion's team structure and commitment to customer service. The episode also delves...
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