Seller Sessions is the largest Amazon FBA and Private Label podcast for Advanced Amazon Sellers. It is the first of its kind, in terms of being raw, non nonsense and straight to the point. A lot of Amazon podcasts that came after has followed by example... Seller Sessions is published 4 times per week and often breaks new trends first in the industry. Host Danny McMillan, is a world renowned public speaker and veteran Amazon Seller, Danny is also the co-founder of DATAbrill. DATAbrill manages Amazon PPC and advertising automation for 6, 7 & 8 figure Amazon brands. Danny also works with Amazon in the UK to provide webinar content for their 3rd party sellers. Each year he hosts Seller Sessions Live the annual conference for Amazon Sellers in the UK, bringing the worlds best speakers on the cutting edge of marketing on and off Amazon. He is also the founder of SellerPoll, the official annual awards for Amazon Sellers and Brands.
In this episode of Seller Sessions, Danny and Adam delve into Amazon's Product Opportunity Explorer, highlighting its potential as a valuable tool for sellers. Adam shares insights on how to leverage the tool for product optimization and discovering new growth opportunities, emphasizing its ability to provide detailed ...
In this episode of Seller Sessions, Danny McMillan and Ritu Java discuss the use of AI in video creation for e-commerce, covering possibilities, limitations, and practical applications. Ritu shares her experiences with AI video tools, highlighting the importance of understanding AI's limitations and working within them...
The speaker emphasizes the critical role of high-quality images in e-commerce, particularly on platforms like Amazon, where sales are predominantly mobile. He argues that while "pretty on its own doesn't convert," neither does "ugly," advocating for a blend of "art and science" in image creation. The speaker highlights...
This episode of Seller Sessions, titled "Conversion Monthly," features Danny McMillan, Matt, and Dorian, along with brand owner Marinda, who collaborate to optimize the Amazon listing for a bandana product. The team discusses strategies for improving click-through rates and conversions, including main image variations,...
In this episode of Seller Sessions, Danny and Ritu discuss automating the process of extracting information from Amazon product pages, a task typically done manually. They explore different approaches, including bookmarklets and Chrome plugins, highlighting how these tools can be used to scrape data such as product ava...
In this episode of Seller Sessions, Danny McMillan introduces DesignLoop, a design system he's giving away for free to help Amazon sellers improve their listings and creatives. He discusses the challenges of relying solely on AI for design, emphasizing the need for human oversight in the creative process to ensure qual...
In this Seller Sessions episode, Danny McMillan explores the capabilities of Claude AI's skills feature, demonstrating how it can drastically reduce the time required for tasks like analyzing Amazon PDPs and generating reports. He differentiates skills from Claude projects and sub-agents, highlighting their efficiency ...
In this episode of Seller Sessions, rebranded as Conversion Monthly, Danny introduces the new format alongside Sim, Paul (a brand owner), Dorian, and Matt. The panel analyzes Paul's art easel product listing from his brand Blue Squid, focusing on improving conversion rates. Sim shares initial observations, Dorian sugge...
In this episode of Seller Sessions, Danny McMillan discusses the basics of using MCPs (Managed Cloud Providers) to improve operational efficiency for Amazon sellers. He argues that while new AI tools are exciting, focusing on foundational elements like MCPs can significantly impact margins. Danny emphasizes enabling te...
In this episode of Seller Sessions, Danny McMillan and Adam discuss the trend of creating straw man arguments around topics like keyword optimization and Rufus to gain attention and page impressions, which they view as dishonest and potentially confusing for sellers. They explore the motivations behind this behavior, s...
In this episode of Seller Sessions, Danny McMillan and Ritu Java discuss automation for Amazon sellers, emphasizing the importance of shifting mindsets to proactively plan for data flow and team automation. Ritu introduces Google's new agentic Chrome browser with Gemini integration, highlighting features like clarifyin...
In this episode of Seller Sessions, Danny McMillan and Oana Padurariu discuss Model Context Protocols (MCPs) and their benefits for Amazon sellers. Danny explains what MCPs are, how they connect AI, and how sellers can use them to automate tasks and improve efficiency. Oana shares her experiences and asks questions abo...
In this episode of Seller Sessions, Danny McMillan addresses the issue of innovation and imitation within the Amazon seller community, highlighting Dorian's experience with software rip-offs. The main focus shifts to main image optimization, with Sim Mahon introducing a case study involving language flashcards. Matt Ko...
In this episode of Seller Sessions, Danny McMillan and Leo Automations discuss the power and potential of MCPs (Memory, Context, and Persistence). They explore how MCPs can streamline workflows and automate tasks, particularly in project management, reducing workload and increasing efficiency. Leo explains how using No...
In this episode of Seller Sessions, Danny and Rita explore the use of AI in creating images and assets for e-commerce businesses. Rita shares statistics highlighting the increasing adoption of generative AI in advertising and discusses the advantages of AI creatives, such as cost-effectiveness and unlimited visual expl...
In this episode of Seller Sessions, Danny McMillan and Oana Padurariu delve into Amazon's Cosmo, clarifying it as a common-sense knowledge graph rather than a traditional algorithm. They discuss Cosmo's role in connecting products with shoppers by analyzing vast data points to understand product usage and audience beha...
In this episode of Seller Sessions, Danny McMillan, Dorian Gorski, and Matt from Product Opinion analyze and optimize a main image for a set of earplugs. They recap the previous episode's AI-driven design concepts and testing, emphasizing the importance of data-backed decisions over purely aesthetic appeal. Matt shares...
In this episode of the Broadmatch Show, Danny and Adam delve into the latest developments and workarounds concerning AI tools for Amazon sellers. They discuss Amazon's efforts to block AI bots from scraping its website and explore alternative web scraping methods using tools like WebScraper.io. The conversation covers ...
In this episode of Seller Sessions, Danny McMillan and Ritu Java delve into the practical applications of AI, specifically focusing on Claude's "artifacts" feature. Ritu explains artifacts as mini-tools that users can create and customize within Claude, demonstrating how to build a campaign structure app for PPC. Danny...
In this episode of Seller Sessions, Danny McMillan and Oana Padurariu discuss analyzing Prime Day performance data and automating tasks using AI and n8n. They attempt to build a workflow live on the show, encountering debugging challenges and emphasizing the importance of quality gates to ensure accuracy. They stress t...
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