The DTC Insider

How to Win Over Young Consumers in 2025

Customer-Centric Strategies for E-Commerce Success

This podcast episode interviews the founders of PrettyBoy, a men's skincare brand, about their journey and business strategies. The discussion covers their launch during a challenging economic climate, emphasizing the importance of financial prudence and adapting to market changes. They detail their customer-centric ...

From Local Boutique to Thriving Brand

This podcast episode features an interview with Stephani Clymer, founder of Common Thread, a women's clothing boutique. The conversation traces her two-decade journey in retail, starting with a maternity boutique ("Expecting") that she later rebranded due to limiting customer perception. Clymer discusses the challeng...

How to Win at the Affiliate Game in 2025

The Power of Creator-Led Brands

Growing a Brand Through Partnerships

This podcast episode interviews Karina Moises, co-founder and CEO of Beautology Lab, about her company's growth strategies in 2024. The discussion covers successful strategic partnerships (Equinox, Ipsy, FabFitFun), the importance of omnichannel distribution (including marketplaces and gifting platforms), and the chal...

Balancing Business and Motherhood in E-Commerce

Breaking Barriers in Kids’ Fashion

This interview podcast features Brian Roisentul interviewing Rebecca Melsky and Eva St. Clair, founders of Princess Awesome, a children's clothing brand. The discussion covers their journey from a successful Kickstarter campaign in 2015 to navigating the challenges of e-commerce growth over the past decade. Key topic...

2025 Meta Ads Best Practices with Jon Loomer

This interview podcast features Meta ads expert Jon Loomer discussing the significant changes in Meta advertising in 2024. The conversation begins with a review of the year's updates, focusing on the impact of audience segments on targeting strategies. Loomer details his shift from a multi-stage funnel approach to a ...

Bootstrapping a $100M E-Commerce Empire

What Creators Wish Brands Knew

Growing a Brand with Guerrilla Marketing

In this podcast episode, Lisa Mullan, the founder of Uwila Warrior, shares her journey in creating a sustainable underwear brand. She emphasizes the importance of profitable growth rather than chasing rapid expansion through external funding. Lisa discusses how a strong product and strategic partnerships, like those wi...

Customer Acquisition Lessons from 10 Years

Unlocking New Revenue Streams in 2025

Maximizing LTV of BFCM Customers

Scaling a Golf Brand Efficiently

In this episode of the podcast, we hear from Cesar Figueroa, the founder of Vivanti Golf, a golf accessories brand based in New York. Cesar shares his inspiring journey from a career in tech sales to successfully launching a golf glove company in less than a year. He highlights the significance of offering high-quality...

From Amazon to TikTok Shops Success

Stay Ahead in a Cookieless World

Optimizing Creator Content for TikTok Success

The Power of Science-Backed Nutrition