The DTC Insider

The Growth Playbook Behind a Brand in Major Retail

From the Army to Building a Brand That Makes a Difference

What They Changed to Spend 60-70% Less On Ads

How This Brand Grew by Thinking Bigger Than Its Size

Naturepedic: The Decisions Behind 3X Revenue Growth in 5 Years

Naturepedic, a certified organic mattress manufacturer, has tripled its revenue over five years by evolving from a wholesale-only model into a robust omnichannel brand. Chief Growth Officer Arin Schultz emphasizes the importance of building an influencer network that prioritizes authentic user-generated content over ex...

Mid-Day Squares: The Human Side of Brand Building

Jake Karls, co-founder of Mid-Day Squares, details his journey from launching a snack brand in a condo kitchen to operating a facility producing 150,000 bars daily. Transitioning from a traditional CMO role to a "Rainmaker," Karls focuses on building authentic relationships, increasing the brand's surface area for luck...

The Biggest Lessons From a 3x Founder

Direct-to-consumer business growth requires a foundational understanding of the entire sales pipeline before allocating advertising spend. Josh Sprague, founder of Orange Mud, emphasizes that while organic social media reach has declined significantly since 2012, maintaining a robust, documented process remains essenti...

The Profit-First Approach to E-Commerce Growth

Building a sustainable CPG business requires prioritizing profitability over rapid, venture-funded growth. Founders should focus on operational excellence, particularly by mastering the first three customer orders, which serve as a critical indicator of long-term retention. By vertically integrating manufacturing, comp...

Form shopify startup to Walmart shelves: building a category leader.

Cheeky co-founder Samuel Goodman details the evolution of his direct-to-consumer dental brand, which began by identifying the high cost of dentist-provided nightguards. By leveraging 3D printing technology, the company created an affordable, subscription-based alternative. The business model prioritized customer insigh...

This brand turned GLP-1 into a listerine strip.

Why most brands don't connect with their customers (and how to fix it)

Avoid These 5 Costly Mistakes in Q2 Scaling

The Most Overlooked Growth Lever in E-commerce (And It’s Not Your Ads)

The podcast explores strategies for e-commerce brands to optimize their on-site experience and maximize revenue. Anthony Morgan from eNavi emphasizes that many brands neglect their on-site funnel, particularly product discovery, and often focus too far down the funnel instead of addressing bottlenecks higher up. He sug...

Turning a Golf Network Into a Growing E-Commerce Brand

How Weekly Product Drops Helped Scale a Niche Brand

Bean Goods, a brand specializing in wiener dog-inspired apparel and accessories for humans and dogs, is featured in this podcast. Claire Wolfson, the co-founder, discusses the brand's evolution since 2011, from a passion project to a full-time business. A key turning point involved working with a business coach in 2018...

The 2026 Meta Reality Check

The conversation centers on the evolving landscape of Meta ads, particularly the diminishing control advertisers have over targeting and the increasing importance of ad creative. Jon Loomer, a veteran in the meta ads space, explains that Meta's algorithm prioritizes creative diversification due to advancements like And...

From Startup to CES Innovation Award Winner

Lessons From $50M+ Brands Navigating Ecommerce Chaos

Neal Goyal, Senior Vice President of PostPilot, joins the DTC Insider Podcast to discuss the evolution of e-commerce, focusing on the shifting landscape from 2018 through 2025 and beyond. Goyal emphasizes that while e-commerce has seen incredible growth and innovation, brands face constant challenges due to algorithm c...

From Homeless to Whole Foods: The Story Behind WhyBars

How Jope Is Changing the Game for Pet Health and Mobility

In this episode of the DTC Insider podcast, host Brian Roisentul interviews Dr. Christine Colamonico, co-founder of Jope, a direct-to-consumer pet supplement company focused on joint health. Dr. Colamonico shares the story behind Jope, which was inspired by her own dog's mobility issues and a desire to provide science-...