Phillip Jackson, Brian Lange · Business

Future Commerce

Future Commerce is the culture magazine for Commerce. Hosts Phillip Jackson and Brian Lange help brand and digital marketing leaders see around the next corner by exploring the intersection of Culture and Commerce. Trusted by the world's most recognizable brands to deliver the most insightful, entertaining, and informative weekly podcasts, Future Commerce is the leading new media brand for eCommerce merchants and retail operators. Each week, we explore the cultural implications of what it means to sell or buy products and how commerce and media impact the culture and the world around us, through unique insights and engaging interviews with a dash of futurism. Weekly essays, full transcripts, and quarterly market research reports are available at https://www.futurecommerce.com/plus

Episodes

LIVE at Shoptalk Spring: Retail Media Confessions, Hype Cycles, and the Creator Reckoning

02 Apr 2026

26m

The episode explores the rise of live shopping, particularly through the lens of Whatnot, a platform that has grown from a niche marketplace for Funko Pops to a major player in North American and European e-commerce. Armand Wilson, Chief Revenue Officer of Whatnot, discusses how the platform's success stems from solvin...

The Room Where Retail Happens feat. Zia Daniell Wigder, Shoptalk’s Global President

18 Mar 2026

32m

The Agent Has Left the Building

11 Mar 2026

37m

McDonald's CEO Ate a Burger Like He Was Defusing a Bomb

04 Mar 2026

1h 4m

Consolidation Is Power: Insights from eTail Palm Springs

27 Feb 2026

51m

Cracking the Viral Code: Creators As CMOs

25 Feb 2026

49m

AI processed

The Onyx Global Group's approach to e-commerce, influencer marketing, and community building is the focus, with CMO Jonathan Cohen detailing how the company has leveraged platforms like Amazon and TikTok to drive brand awareness and sales for Pure Daily Care and AquaSonic. Cohen emphasizes the importance of accessibili...