The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Legora achieved record-breaking growth from $3.5 million to over $100 million in annual recurring revenue by prioritizing a customer-obsessed, AI-native go-to-market strategy. CRO Patrick Forquer emphasizes that scaling requires a 2:1 ratio of post-sales to pre-sales resources, focusing heavily on implementation, chang...
AI-native companies are achieving $100 million in annual recurring revenue at unprecedented speeds by capitalizing on enterprise-wide mandates to modernize software stacks. This shift demands a departure from traditional, long-cycle sales motions toward highly consultative, value-driven strategies. Because the marginal...
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