Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth. Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't. New episodes every week.
In this podcast episode, Erling shares his journey and the evolution of his company, CV Partner, which is transforming how professional services firms manage resumes. He highlights key moments in his business's development, emphasizing the importance of user experience in product design and the value of customer feedba...
In this podcast episode, hosts Martha and Rebecca explore the inspiring story of Flodesk, a company created to help small business owners design visually striking emails. They discuss how Flodesk tackled early challenges through a design process centered on user feedback. The hosts highlight the importance of simplicit...
In this podcast episode, Colin Nederkoorn, the co-founder and CEO of Customer.io, shares his inspiring journey of turning his startup into a successful personalized messaging platform with a $70 million annual recurring revenue and over 7,000 customers. He discusses key moments that defined Customer.io, from early chal...
In this podcast episode, Dan shares his inspiring journey with PushPress, detailing the challenges and successes of finding product-market fit, building strong customer relationships, and growing a SaaS business in the competitive fitness industry. Beginning with personal struggles in gym management, he now leads a thr...
This podcast episode provides an in-depth look into the establishment and growth of ClickFunnels, featuring co-founder Todd Dickerson's journey from humble beginnings to leading a $140M ARR business. Highlighting key moments such as the pivotal shift from traditional SaaS sales to a masterclass-driven sales strategy, t...
This podcast episode features Caleb Avery as he shares his journey from consulting to founding Tilled, a company designed to address the significant revenue loss vertical software businesses face due to high processing fees. He outlines critical insights on the importance of fast market entry, building trust with poten...
This podcast episode provides a deep dive into Adam's entrepreneurial journey with Retention.com and RB2B, illustrating how strategic pivots, authentic branding, and audience engagement can lead to remarkable growth in the competitive SaaS landscape. By transitioning from a focus on immediate profits to prioritizing va...
This podcast episode provides a comprehensive exploration of user flows crucial for enhancing conversions and user satisfaction within digital products, emphasizing the importance of reducing friction during signup, onboarding, activation, upgrading, and even cancellation. Peter outlines strategies for effectively comm...
This podcast episode showcases Jason's insights into Movo, a mobile-first platform designed to revolutionize workforce management for large enterprises by leveraging real-time optimization to ensure efficient scheduling and utilization of frontline workers. His experiences in the ride-sharing industry spurred the creat...
This podcast episode reveals the journey of Advocately from its inception through its acquisition by G2, highlighting key strategies for achieving product-market fit, driving growth, and implementing customer-centric approaches in the SaaS industry. Patrick shares valuable insights on the importance of using customer f...
This podcast episode chronicles Jonathan's remarkable journey with PSPDFKit, detailing how he transformed the company from generating 20k MRR to an astonishing 1 million in ARR in just eight months. By adopting innovative growth strategies, including a revamped pricing model and a robust content marketing approach, Jon...
This podcast episode chronicles the journey of Vacation Tracker from overcoming early challenges to implementing customer feedback and refining their marketing strategy, ultimately leading to a product that effectively meets user needs. Lav emphasizes the importance of solving real problems, actively engaging customers...
This podcast episode delves into the entrepreneurial journey of Guillaume Mobeche, founder and CEO of Lempire, highlighting the resilience and innovative strategies that propelled him from a failed t-shirt business to the success of a thriving SaaS company. Through his experiences in B2B lead generation and the early h...
This podcast episode dives into the transformative journey of RJ Metrics and its eventual evolution into Common Paper, highlighting the challenges faced with the emergence of Amazon Redshift, the necessity of tough business decisions like layoffs, and the successful pivot towards standardizing cloud service agreements....
This podcast episode features an interview with Dean Matthews, the founder and CEO of OnTheClock, a time tracking software for small businesses. Dean shares his journey of building the product and growing the business to over $5 million in revenue. He talks about the challenges he faced with paid advertising and how he...
This podcast episode explores the challenges faced by the founders of Prismatic in building an embedded platform for SaaS companies. The co-founders discuss the difficulties in integrating with diverse law enforcement agencies, the importance of passion and determination in the early stages of building a company, the c...
This podcast episode explores the journey of Planhat, a customer platform focused on retaining and growing businesses. It highlights the challenges faced by the founders and the importance of building an enterprise-grade product. The episode also discusses the go-to-market strategies, the significance of focus in servi...
This podcast episode explores the journey of building an AI-powered startup in the moving industry. The guest speaker, Zach, discusses the challenges faced, the validation process, and the value of implementing AI in this industry. The section also highlights the importance of finding early adopters, managing customer ...
This podcast episode explores the journey of LeanData, a solution designed to solve the challenges of data and process integration in CRM systems for RevOps, sales ops, and mark ops teams. The founders' personal pain point led to the genesis of the company, and their solution has evolved over the years to address lead-...
This podcast episode explores the acquisition strategy and process of SaaS group, a company that specializes in buying and operating small SaaS products. The episode discusses the company's criteria for acquisitions, the importance of cultural fit and autonomy, the balance between support and independence, the founder-...
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