Swipeby functions as an automated AI marketing department for brick-and-mortar small businesses, primarily targeting restaurants. By leveraging real-time data to manage social media, reputation, and phone answering, the platform enables owners to focus on operations while maintaining a digital presence. The company currently generates $3.5 million in ARR, achieving 400% year-over-year growth through a unique, high-touch door-to-door sales strategy rather than traditional digital advertising. Founder and CEO Carl Turner emphasizes that this relationship-driven approach reduces churn and builds a competitive moat. To scale, the company utilizes non-dilutive financing to fund its outside sales force, avoiding the dilution associated with traditional venture capital. Future plans involve expanding the platform into a comprehensive suite of SMB tools, including reservation and scheduling systems, to replace fragmented point solutions currently used by local businesses.
Sign in to continue reading, translating and more.
Open full episode in Podwise