As a business owner, you might be a sales superstar, but teaching your team to replicate your conversations with potential clients can feel next to impossible. After all, you know the company’s origin story and the ins-and-outs of the product like the back of your hand. But in order to scale your business, you need to transition from being the primary salesperson to having a high-performing sales team. And to do that, you need a consistent sales process.

In this week’s episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting sit down with Chad Cannon, Business Made Simple’s VP of Sales and Marketing. Chad shares his simple 8-step sales process that he used to close the first 400 seats in a business coaching program. You'll learn how to build rapport, uncover pain points, and ask for the sale in a way that feels natural and authentic (not overly scripted!). Listen in and get Chad's battle-tested strategy for selling and scaling consistently!

Create the talking points for your next discovery email or sales meeting at OnlineSalesScript.com.

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STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast

ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast

IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.

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#187: Why Your Sales Team Isn't Selling (And How to Fix It)

The StoryBrand Podcast

#187: Why Your Sales Team Isn't Selling (And How to Fix It)