EP #351] [ENG] - Understand your numbers to maximise profitability - Nachman Lieser

In this episode of The Ecommerce Lab By Ecomcy, Vincenzo Toscano interviews Nachman Lieser, founder and CEO of ConnectBooks, about the challenges Amazon sellers face regarding profitability and accounting. Nachman shares his background as a CFO and accountant, emphasizing the importance of clarity in bookkeeping and understanding where money is being made or lost. He discusses key factors like overhead, break-even points, and inventory age, and highlights how sellers who closely monitor their numbers are more likely to survive economic shifts. He advises sellers to establish KPIs, accurately calculate landed costs, and carefully consider storage fees and coupon strategies, especially during Q4, to ensure profitability and avoid common pitfalls that lead to business closures.