Why Velocity is the #1 Sustainable Advantage

This podcast episode emphasizes the importance of velocity in achieving sustainable success in today's fiercely competitive SaaS market. Companies need to prioritize velocity to adapt swiftly, innovate continuously, and outrun competitors in order to stay ahead. Velocity is measured differently across departments, but it ultimately contributes to the overall business advantage. Establishing a velocity lead is crucial, and organizations should focus on aligning individual efforts and building velocity into their culture to thrive in the vibrant startup ecosystem. This competitive landscape requires businesses to consistently adapt and stay vigilant, akin to gazelles in the presence of lions, to maintain their market position.