In this episode of the Seller Strategy Masterclass podcast, host Bradley Sutton dives into how to enhance Amazon PPC campaigns using Helium 10's Adtomic software. He shares effective strategies for boosting campaign performance, such as identifying wasted spending, quickly setting up campaigns with AI, implementing automated bid adjustments, and harvesting keywords. Sutton also highlights how Adtomic can simplify the management of multiple campaigns. Even if you're not using Adtomic, the insights provided are invaluable for improving efficiency and maximizing ROI in Amazon advertising.
