In this episode of Amazon Seller News Live, the panel dives into several important topics affecting Amazon sellers. They discuss the so-called "honeymoon period" for new product launches, agreeing that while it still exists, it's now shorter and more reliant on data than before. The panelists stress the necessity of optimizing product listings to succeed. They also explore the impact of external traffic sources like TikTok, the strategic value of Q5 (the post-holiday sales period), and the growing presence of Chinese sellers on the platform. Lastly, they tackle Amazon's practice of directing customers to competitors from product listings and what that means for sellers.
