My Amazon Guy

The Latest Amazon Changes Could Hurt Sellers – Are You Ready?

In this podcast episode, we explore important updates from Amazon Seller Central that impact US sellers, especially in regulated categories like toys and beauty products in Canada. We also discuss the new, stricter On-Time Delivery Rate policy for Fulfilled By Merchant sellers. While these changes may add some complexi...

Why Breaking Vendor Central Parentage is So Hard

Amazon Selling Isn’t for Everyone But Here's How to Make It Work

This podcast episode examines the multifaceted landscape of Amazon's marketplace, emphasizing the crucial role of Fulfillment by Amazon (FBA) and advertising strategies for sellers. It discusses the advantages and challenges associated with Amazon's logistics and its competitive positioning in relation to rising compet...

Relaunch Your Amazon Product with PPC, Pricing, and Image Optimization

Who’s Really Competing with Amazon: TikTok Shop or Temu?

In-House vs. Freelancers vs. Agencies - Which Grows Your Amazon Business Faster?

How Simple Tweaks Can Increase Your Amazon Search Visibility and Sales

How Kind Lips is Using Amazon to Fight Against Bullying

This podcast episode features Josh Neumann, the founder of Kind Lips, who shares his inspiring journey transitioning from a prosperous real estate career to launching his own lip balm brand driven by a mission to combat bullying. His personal narrative unveils the passion behind Kind Lips, sparked by a moment of serend...

The Introvert Behind a Successful Amazon Digital Marketing Agency

This podcast episode features Steven Pope, CEO of My Amazon Guy, as he unveils unconventional strategies for building a thriving digital business in the competitive Amazon space. He shares insights on focusing on customer value rather than competitors, the significance of a "hummingbird mentality" for iterative growth,...

How to Update Your LLC Info on Amazon

Breaking News: Amazon Accelerate Violates Trademarks in its Live AI Demo -Sellers Don't Trust Amazon

How Grouping Your Amazon Listings Could Affect Your Amazon Sales

Use Data and Better Images to Increase Your Amazon Sales

STOP Negating Good Keywords on Auto & Broad Match Campaigns - Amazon PPC Rule

Selling Old Products to Old Customers is Better than New to New (Fund Subscribe & Save 10%)

This podcast episode delves into the dynamics of customer acquisition on Amazon, revealing the significant cost differences between acquiring new versus old customers through a strategic four-quadrant framework. Steven Pope highlights that focusing on selling old products to existing customers is the most cost-effectiv...

The Role of Great Leadership in Building a Strong Team

Become a Brand Manager in 90 Days at My Amazon Guy

How to Grow an Amazon Agency: Steven Pope’s Strategy for Success Through Learning

How Proactive Communication Transformed Client Satisfaction at MAG

This podcast episode dives into the intricacies of optimizing sales for a cancer research-focused self-tan mousse brand on Amazon, highlighting the importance of prioritizing sales over strict ACoS metrics and recognizing that realistic ACoS goals can lead to growth. The expert shares effective strategies, such as dyna...

Why Financial Reporting Should Be Your Focus for Business Growth

This podcast episode highlights the critical role of financial reporting and cash flow management in successful business operations, as discussed by guest Steven. He shares his effective strategies for maintaining a high net profit margin, balancing growth with profitability, and simplifying financial management throug...