Revenue Builders

When You Should Focus on PLG with Alex Bilmes

Scars of Knowledge from a Serial Entrepreneur

Emotionally Connecting with Your Buyers with Richard Rivera

Behind the Deal: A Perspective from an Economic Buyer

Decision Criteria with Anne Gary

Growing in B2B Sales: Common Mistakes to Avoid with Monica Stewart

Do Your Teams Know the Strategy? with Chuck Bamford

The Impact of AI on Sales with James Underhill

In this podcast episode, the hosts delve into how generative AI is reshaping sales processes. They discuss how AI can boost productivity for sales teams without taking away the essential human element. Through various conversations, guests emphasize that AI significantly improves data management and efficiency, but it'...

The Challenges with Scaling PLG with Oliver Jay

A Closer Look At Champions

This podcast episode explores the process of identifying, educating, and testing champions in the sales process. It emphasizes the importance of uncovering mission-critical business pain during the discovery stage to find potential champions. Champions are defined as individuals with political power, technical respect,...

The Right Leader for the Right Growth Stage with Bill Cea

This podcast episode explores the importance of hiring the right leaders for different stages of company growth. The discussion emphasizes the need to go beyond job descriptions and understand the specific needs of each role. It highlights the value of consistency in seller backgrounds and warns against hiring individu...

Improving Productivity and Reducing Friction in the Workplace with Mark Banfield

Making Decisions with Brian McCarthy

Sales Best Practices with Mark Wendling

This podcast episode explores various aspects of sales, including sales organization structure, challenges faced by young sales representatives, creating a vision for customers, essential characteristics for successful salespeople, effective communication in sales, negotiation strategies, tracking conversion metrics, o...

Avoiding Burnout with Marcy Stoudt

The Emergence of the Cloud as a Route-to-Market

This podcast episode explores the growing significance of cloud marketplaces as a route to market for Independent Software Vendors (ISVs). It discusses the emergence of cloud marketplaces, the benefits they offer for software vendors, the discovery questions that sellers can ask to identify cloud budgets, and the incre...

Hiring Top Sales Talent: What the Best Companies Do

Evolving from Management to Leadership with Jeremy Duggan

The Nuances of Making the Right Hire with Chris Riley

A Look Back: Revenue Builders Podcast’s 100th Episode