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EMARKETER · Business

Behind the Numbers: an EMARKETER Podcast

EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.

Episodes

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AI Ads for $2K? Meta, Kalshi, and a Reimagined Ad World | Behind the Numbers

07 Jul 2025
22m
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AGI Is Coming: How It Will Change Everything—and When | Behind the Numbers

03 Jul 2025
28m
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What Makes Walmart Unstoppable? The Retail Empire Reinventing Itself | Reimagining Retail

02 Jul 2025
25m
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Artificial General Intelligence Explained: When Will AI Be Smarter Than Us? | Behind the Numbers

30 Jun 2025
25m
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What If? Google Broke Itself Up, Online Shopping Stopped Growing, and Audio Ads Exploded | Behind the Numbers

27 Jun 2025
30m
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The Unofficial Most Unexpected Retailer Campaigns in 2025 (June) | Reimagining Retail

25 Jun 2025
26m
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What If? OpenAI Acquires Snapchat, Starbucks Goes Crypto, and Paramount Cuts the Cord | Behind the Numbers

23 Jun 2025
26m
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From Prime Time to Screen Time: How Our Attention Is Shifting | Behind the Numbers

20 Jun 2025
26m
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The Price of Politics: Taking A Stance Impacts Retailers' Bottom Lines with Dr. Marcus Collins of the University of Michigan | Reimagining Retail

18 Jun 2025
30m
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Summer Travel Will Look Different This Year. How So? | Behind the Numbers

16 Jun 2025
22m
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What Everyone Is Talking About at Cannes 2025 | Behind the Numbers

13 Jun 2025
21m
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No Store? No Problem. DTC Tricks for Selling the Unseen with Eyebuydirect's CEO | Reimagining Retail

11 Jun 2025
23m
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Banks Are Failing Customers — Financial Life Stage Planning Is the Missing Link | The Banking & Payments Show

10 Jun 2025
22m
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How Americans’ Feelings Towards AI Are Getting More Complicated—and the Revolt That’s Simmering | Behind the Numbers

09 Jun 2025
25m
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Navigating Whiplash: How Real-Time Brand Lift Helps Advertisers Thrive in Uncertainty | Behind the Numbers

06 Jun 2025
23m
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Retail Pulse Check: Inventory Approaches, Price Moves, and What Q2 is Trying to Tell Us | Reimagining Retail

04 Jun 2025
19m
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Google Just Embedded an AI Chatbot into Search — But It Might Not Be Enough | Behind the Numbers

02 Jun 2025
31m
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GIFs Are Ads, and How People Interact With Them with Giphy | Behind the Numbers

30 May 2025
24m
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The Rise of Off-Site Retail Media Advertising | Behind the Numbers Special Edition

29 May 2025
17m
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The Unofficial Most Interesting Retailers List (May) | Reimagining Retail

28 May 2025
27m
Page 13

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