Jay Clouse · Business

Creator Science with Jay Clouse

The best creators experiment. Creator Science goes inside the strategies, systems, and decisions behind the world's most successful creator businesses. Practical, specific, and grounded in what's actually working today—not what used to. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income. Jay Clouse is the founder of Creator Science, a multi-million-dollar creator business, and was named Content Entrepreneur of the Year by The Tilt in 2023. With 300+ episodes, this is growth for creators—down to a science.

Episodes

#288: He gained 190K Instagram followers in 508 days…but wouldn’t do it again | Yoni Smolyar

06 Jan 2026

45m

#287: Reflecting on a year of parenting (and how that’s impacted me as a creator)

30 Dec 2025

1h 8m

#286: How To LEGALLY Pay Less In Taxes (And Invest It Instead) — Ankur Nagpal

19 Dec 2025

49m

#285: Personal branding, building trust, and why most creators fail | Influence Anyone

09 Dec 2025

1h 3m

#279: How we navigate our different internal characters (and her experience as a first time author) | Amanda Goetz

21 Oct 2025

55m

#278: How I’m Approaching The Rest of 2025 (Behind The Scenes)

14 Oct 2025

44m

#277: The best and worst income streams for creators (ranked)

07 Oct 2025

20m

#276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)

30 Sep 2025

45m

AI processed

In this episode of Creator Science, Jay Clouse interviews Pat Flynn about his experience publishing his latest book, "Lean Learning: How to Achieve More by Learning Less," which became a New York Times bestseller. Pat discusses why he chose traditional publishing despite having success with self-publishing, highlightin...

#275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)

23 Sep 2025

39m

#274: Podcast growth strategies (paid and organic) with Jeff Umbro of The Podglomerate

16 Sep 2025

1h 4m

#273: How to create a scrappy industry report that elevates your brand | Jeremy Enns

09 Sep 2025

1h 18m

#272: Live from CEX: Book sales, book updates, and planning for the future | Justin Moore

02 Sep 2025

55m

#271: Coaching: Helping a Lab member design their product suite | Hot Seat with John McBride

26 Aug 2025

54m

AI processed

In this episode of Creator Science, Jay Clouse shares a coaching conversation, a "Hot Seat," with John McBride, co-founder of Fatherhood Unlocked. John seeks guidance on prioritizing future steps for his business, specifically regarding product suite development: whether to focus on expanding products for expecting dad...

#270: Being a creator and a parent | Jay-Talking with Jay Acunzo

19 Aug 2025

1h 0m

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