PRODUCTEA with Leah, Growth & Senior Leadership

73: Austin Hay - BS Marketing, Dogfooding and the future of CRMs

72: Rand Fishkin - Why paid advertising sucks in 2024

71: John Cutler - How to structure a product organization

70: Pedro Goés - Building for enterprise customers in an oversaturated market

69: Janna Bastow - The challenges and opportunities AI brings to Product Management.

68: Vijay Iyengar: Unbundling PLG and why BI tools are not good for analysis

67: Laura Schaffer: Layering self-serve into a Sales-led gig at Amplitude

66: Henrique Cruz - AHA! How to define and reach User activation

65: Guillaume "G" Cabane - The Future of Marketing in an AI-Dominated Landscape

64: Kristen Berman - Behavioral science and product growth

63: Kyle Pursell - Paths into Growth with the Head of Growth R&D at Shopify

62: Kieran Flanagan: The state of AI in 2024 in Tech

61: Dennis R. Mortensen - How to win with building for productivity

60: Andrew Ettinger - Community-led growth in enterprise sales

59: Dani Grant - In-person Community building in a PLG product at Jam.Dev

58: Andy Johns - Stop. Burnout within High Performers

57: Erik Allebest - From 0 to 150 million ARR - The Chess.com story

56: Jason Fried - Motivation, forming habits and calendars

55: Mike Weir - Churn & Sales compensation to fight churn

In this episode of PRODUCTEA, Leah Tharin interviews Mike Weir, a revenue leader, about aligning product, sales, and marketing for revenue growth. They discuss the importance of understanding customer behavior, using data to predict churn, and creating a product-assisted growth model. Weir emphasizes the need for a wel...

54: Anthony Pierri - Positioning your B2B Startup through your Homepage