DTC POD: How The Best Brands Are Built

#348 - Storytelling Across Screens: The New Rules of Brand Building

In this episode of the podcast, John Sampogna, CEO and co-founder of Wondersauce, shares the inspiring journey of his modern advertising agency, which has grown from a two-person startup to a thriving team of over 100. He highlights the agency's holistic approach to brand building, which seamlessly combines storytellin...

#347 - Shading the Future: Inside Everhem’s Rise in Custom Window Treatments

In this podcast, Haley Weidenbaum, the CEO and co-founder of Everhem, shares her journey from interior designer to entrepreneur. She recognized a significant gap in the market for a user-friendly, high-quality online window treatment service that emphasizes customer care. Everhem addresses common challenges like sourci...

#346 - Scaling Sourdough: How Wildgrain Baked Up 80K+ Subscribers

#345 - Financial Foundations for DTC Success: What E-commerce Founders Need to Know About Tax and Accounting

#344 - David Protein’s $1,000,000 Week Launch with Cofounder Zach Ranen

#343 - The ‘Clean Caffeine’ Revolution: How Plant Press is Energizing the Beverage Aisle

In this podcast episode, Ariana Farahani takes us through her inspiring path from neuroscience to founding Plant Press, a brand focused on healthier energy alternatives. She discusses her dedication to alleviating anxiety with innovative energy solutions, which led to an ongoing product development process driven by cu...

#342 - Google Ads for Growth: How to Build, Test, and Scale Campaigns

In this podcast episode, Shri Kanase shares his transition from running an e-commerce brand to mastering Google Ads. He offers valuable insights into crafting effective ad strategies for online businesses. Shri highlights key elements such as search volume, optimization basics, and strategic methods crucial for launchi...

#341 - Amazon DSP Advertising: What Every Brand Needs to Know

In this podcast episode, Sam Lee, VP of Amazon DSP at Trivium, explores the intricacies of Amazon’s Demand-Side Platform (DSP) and how it stands apart from traditional advertising solutions. He shares valuable strategies for both Amazon sellers and brands not on the platform. Sam highlights the importance of audience t...

#340 - AI Meets Skincare: Unicorn Beauty Powerhouse Dermalogica’s Formula for Global Success

In this podcast episode, Aurelian Lis, CEO of Dermalogica, shares his fascinating journey from physics to leading a prominent skincare brand. He discusses how innovation and technology, coupled with a focus on personalized customer experiences, fuel Dermalogica's growth strategy. Lis highlights the importance of blendi...

#339 - The Zen of Branding and Growth: How Recess Became the Chill Generation’s Go-To Beverage

#338 Growth Strategies from Co-founder of Unicorn Ro

#337 - From Amazon to TikTok: Navigating the Next E-Commerce Frontier

In this podcast episode, Mina Elias, founder of Trivium Group, provides valuable insights on how to successfully launch and grow brands on TikTok Shop. He explores why the platform resonates with younger audiences, shares practical tips for setting up accounts, and outlines effective advertising strategies. Mina also d...

#336 - Crowdsource Everything: How GORGIE Built a Brand with Community Power

#335 - Affiliate Marketing 2.0: Trends, Tools, and Tactics for E-commerce Success

In this podcast episode, we explore the evolving world of affiliate marketing, comparing traditional "legacy affiliates" with today's "modern affiliates," such as influencers and content creators. Noah emphasizes the importance for brands to streamline their onboarding processes and enhance communication to tackle issu...

#334 - The Fabric of a Brand: Hedley & Bennett’s Founder on Community, Finance, and Growth

#333 - Investing in Organic Growth: Why, When & How with SEO Expert Josh Piepmeier

This podcast episode features Josh Piepmeier, an ecommerce SEO expert, who shares his insights on when and how e-commerce brands should invest in SEO for maximum impact. He emphasizes the importance of laying a solid foundation in other marketing channels first, optimizing for branded searches, building backlinks, and ...

#332 - Amazon Growth Tips from a Multi 7-Figure Seller: How to Increase Traffic, Clicks, and Conversions

This podcast episode features Mina Elias, an Amazon growth strategist, who shares her expertise on building and scaling an Amazon brand, revealing essential strategies for driving growth through the "Trivium Trinity," and addressing the relationship between paid and organic traffic. She offers insights into budgeting, ...

#331 - Reimagining Creator Commerce with Fourthwall's Will Baumann

This podcast episode explores Fourthwall, a platform that aims to build professional brands for creative artists who have content or creations other than running an e-commerce shop. Fourthwall takes care of supply chain and sales tax, providing a seamless experience similar to Shopify. The discussion highlights the com...

The Ultimate Marketing Mix: An Omnichannel Approach to Winning Both Shelves and Screens

This podcast episode explores the journey of Unreal, a company that aims to offer healthier and indulgent snacks. Unreal focuses on improving the nutritional profile of their products and has grown significantly, with distribution in various channels. The episode discusses challenges in shipping and delivery, managing ...

#329 - The Crystal Ball of Commerce: Predicting Trends with Next Big Shop’s Founders

This podcast episode explores the world of e-commerce and data analysis, focusing on different aspects such as buying behavior, inventory management, brand success, pricing intelligence, and market share analysis. The founders of Next Big Shop share their journey and the goal of providing valuable insights to creative ...