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Eric Dyck · Business

The DTC Podcast

What does it take to build and scale a successful direct-to-consumer brand? The DTC Podcast is a marketing strategy podcast hosted by Eric Dyck, with practical ecommerce growth strategies from founders, operators, and marketing experts. Explore DTC marketing, customer acquisition, performance marketing, paid media, conversion rate optimization, customer retention, creative strategy, AI, and brand growth. Hear what works, what fails, and how leading consumer brands adapt and grow. Subscribe for actionable insights to help you build a stronger, more profitable ecommerce business.

Episodes

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Ep 488: How Founder-Led Content Can Lower CAC and Build Brand Affinity | AKNF

07 Mar 2025
25m
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Ep 487: The Future of E-Commerce Growth: Profitability, Product Expansion & Smarter Ad Spend with Taylor Holiday

03 Mar 2025
40m
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Ep 486: Why Most YouTube Ads Fail—And How to Make Yours Work with Pilothouse | AKNF

28 Feb 2025
26m
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Ep 485: How Soberish Built a $1M+ DTC Brand Without Ads

24 Feb 2025
30m
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Ep 484: How to Track Lifecycle Metrics, Not Just Revenue with Jordan Gordon from Pilothouse and The World's Best Email and Retention Podcast

21 Feb 2025
23m
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EP 483: Velocity Wins: How Curtis Matsko Scaled Portland Leather Goods to 9 Figures by Moving Faster Than Everyone Else

17 Feb 2025
50m
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Ep 482: How to Optimize Amazon Merchandising for Maximum Sales | AKNF

14 Feb 2025
25m
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Ep 481: Scaling Brand Awareness: BYLT’s Playbook for Upper Funnel Marketing (ft Mike Tyson!)

10 Feb 2025
36m
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Ep 480: How Meta’s New Ad Rules Impact Health & Wellness Brands with Pilothouse | AKNF

07 Feb 2025
31m
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Bonus: Rethinking Profitability: How to Market Like an Investment Banker with Bradley Keefer from Keen

05 Feb 2025
47m
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Ep 479: How to Build a Brand That Outlasts Performance Marketing Tactics with Preston Rutherford

03 Feb 2025
51m
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Ep 478: How AI is Transforming Creative Strategy: CRO, Ads & Brand Storytelling | AKNF

31 Jan 2025
33m
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Bonus: Anatomy of a Million Dollar Ad: Motion's James Mulvey on Seven Most Impactful Creative Trends of 2025

29 Jan 2025
32m
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Ep 477: Shopify Optimization Strategies Every DTC Founder Should Know – With Kurt Elster

27 Jan 2025
42m
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Ep 476: How to Leverage Google PMAX for Demand Capture and Growth | AKNF

24 Jan 2025
21m
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Ep 475: Anatomy of the World's Fastest Growing Beverage Brand with BRĒZ Founder Aaron Nosbisch

20 Jan 2025
39m
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Ep 474: CRO Is Dead! Kyle Hitchcox on the Future of Shopify Optimization with Warp Drive | AKNF

17 Jan 2025
22m
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Ep 474: CRO Is Dead! Kyle Hitchcox on the Future of Shopify Optimization with Warp Drive | AKNF

17 Jan 2025
22m
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Ep 473: From Bankruptcy to Profit in One Year: Dan Crosby’s Strategic Relaunch of BioSteel

13 Jan 2025
43m
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Ep 472: What Email and Retention Strategies to Focus on in 2025 with Pilothouse's Jordan Gordon

10 Jan 2025
27m
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