We made a channel we wish we had when we broke into tech sales and grew our career. We are a group of top-performing (verified President's Club winning) reps who set out to make tech sales education accessible to everyone. We make videos for you, whether you're breaking into tech sales, looking to promote to the next level, and/or wanting to maximize your annual earnings. We've helped thousands of current and future top reps break into tech sales and rapidly advance their career at market leading companies like AWS, Snowflake, Salesforce, Oracle, MongoDB, Rubrik, Samsara, Outreach.io, Ramp, Palo Alto Networks, Zscaler, Zoominfo, Elastic, Okta, and many more. Start and grow your tech sales career at higherlevels.com! *Our opinions do not reflect the opinions of our current and former employers and are strictly our own. We are here to support you, and due to a high volume of requests we cannot provide referrals to current or former employers. Thanks!
Closing seven-figure enterprise deals requires a shift from high-velocity transactional sales to a complex, long-term process defined by strategic alignment and internal navigation. Success hinges on maintaining a disciplined mental game, focusing on the process rather than the potential payout to avoid emotional volat...
Transitioning from an SDR to an Account Executive requires shifting from high-volume prospecting to managing longer, complex sales cycles that demand patience and delayed gratification. Success hinges on a three-part framework: building pipeline, progressing deals, and continuously refining product and sales skills. Ef...
Breaking into tech sales requires shifting from a high-volume "spray and pray" application strategy to a targeted, professional sales approach. Candidates often fail by lacking specific industry knowledge and failing to package their unique backgrounds effectively. Success hinges on demonstrating "low-risk" traits—name...
Successful negotiation in tech sales requires proactive strategy throughout the entire deal cycle rather than reacting only when pricing is challenged. Effective professionals identify value drivers like predictability, payment flexibility, and support levels early, presenting these alongside pricing to avoid commoditi...
Tech sales demands high mental resilience and a willingness to endure significant ambiguity, as success is rarely guaranteed by effort alone. Unlike traditional desk jobs, this career path is characterized by short-term volatility, where external factors like market shifts, territory changes, and company performance of...
Hiring high-performing account executives requires a rigorous, multi-stage interview process designed to filter out inconsistent performers and those lacking genuine sales acumen. Start with a 20-30 minute screening to verify basic metrics like deal size, territory, and average sales cycle, then move to a deep-dive man...
Breaking into tech sales without prior experience requires a proactive, self-driven approach that prioritizes research and direct engagement. Candidates should bypass generic inquiries by networking horizontally with current employees and demonstrating specific knowledge of the company’s culture and product. Rather tha...
Hiring top-tier Sales Development Representatives (SDRs) requires a rigorous, multi-stage vetting process that prioritizes initiative, coachability, and depth of process over mere resume credentials. Candidates who proactively reach out, demonstrate clear motivation, and show success in high-pressure environments—such ...
Selling to individuals (B2C) requires a fundamentally different approach than selling to businesses (B2B), as conflating the two often leads to ineffective sales motions. B2C success relies on minimizing friction and enabling immediate self-serve trials, typically driven by organic social media content that highlights ...
Attracting top sales talent to early-stage companies requires balancing competitive compensation with transparency regarding operational risks. A baseline salary floor is non-negotiable; failing to meet market standards for roles like SDRs results in high turnover and the loss of institutional knowledge. Founders often...
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