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Exit Five · Business

The Exit Five Podcast

The #1 resource for B2B marketing professionals. Each week, hosts Dave Gerhardt and Dasha Shakov sit down with B2B marketers to break down everything from strategy and leadership to the channels and tactics that drive growth, plus what it takes to build a career in marketing. You'll find real ideas you can put to work right away, and the gut check and inspiration to keep getting better at your job. Get our newsletter and learn more about our community at exitfive . com

Episodes

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What to do when Organic Traffic Drops (with Kristina Frunze, Webview SEO)

10 Sep 2026
50m
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Why B2B Marketers Need to Start Thinking Like Media Companies with Melissa Rosenthal

08 Sep 2026
37m
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Writing for Humans: The Real AI Workflows Behind Great B2B Content

03 Sep 2026
52m
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B2B Ads that Don't Suck (with Shlomo Genchin, Unbore.com)

31 Aug 2026
49m
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How to Win with Webinars: 5 B2B Marketing Pros Share Revenue-Driving Plays

27 Aug 2026
46m
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Marketing to B2B buyers who aren't on LinkedIn (with Clare Corriveau, VP Marketing, Tekmetric)

24 Aug 2026
46m
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YouTube for B2B Marketing (with Samu Kovács)

20 Aug 2026
47m
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From Startup to IPO: How the CMO of Varonis Has Kept the Same Job for 15 Years, ft. Rob Sobers

17 Aug 2026
51m
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The Strategy Behind Canva’s B2B Growth with Emma Robinson and Kristine Segrist

13 Aug 2026
48m
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60-Minute B2B Blitz Part 2: 8 Marketers Share Their Best Plays from 2026 (So Far)

10 Aug 2026
52m
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How to Talk to Finance About Marketing Budget with Patrick Shea (Global Head of Marketing at BlueVoyant)

06 Aug 2026
41m
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The Viral Marketing Bets Behind High-Growth Voice AI Company Bland.ai, with Ethan Clouser (Head of Marketing)

03 Aug 2026
49m
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High-Value Brand Assets Most B2B Companies Haven't Tapped Yet (with Louis Grenier, Founder of Stand The F*ck Out)

30 Jul 2026
42m
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Paid Ads Playoff: Proven B2B Plays That Turn Spend Into Pipeline

27 Jul 2026
55m
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How to use Claude Code to Scale LinkedIn Ads with Anthony Blatner (Founder, Speedwork)

23 Jul 2026
37m
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How to Build a Brand in B2B with Ryan Narod (VP of Marketing at Rippling)

20 Jul 2026
43m
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Why AEO in 2026 Is Just the Evolution of SEO with Rebecca Busk (CEO, Kvalifik)

16 Jul 2026
44m
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How to Upgrade Your Webinar and Email Strategy for 2026 with Jay Schwedelson (Founder, SubjectLine.com)

13 Jul 2026
37m
AI processed

Effective B2B marketing requires moving beyond stale industry playbooks by rethinking how content is packaged and delivered. Renaming "webinars" to "live insider sessions" and implementing "attend to receive" incentives—such as exclusive reports or beta access—dramatically improves registration and live show-up rates. ...

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From $3M to $50M ARR Without Paid Ads with Alex Howe (SVP Marketing & Growth at Funnel Leasing)

09 Jul 2026
46m
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Why B2B Marketers Should Be Running CTV Ads with Amit Sharan (SVP Marketing at Tatari)

06 Jul 2026
44m
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