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Claus Lauter · Business

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

If you sell online, run a DTC brand, or plan to launch an online store — we break down the sales and marketing strategies top ecommerce brands use to grow fast. Every week we interview top ecommerce and marketing experts who share what’s working best to sell on Amazon, Shopify, and beyond, with insights on apps, MarTech, DTC, B2B, social media, paid ads, AI, dropshipping, and more. You'll learn how successful ecommerce operators and marketers think, test, and scale — and get insider marketing and sales tactics to grow revenue faster. We focus on the tools and techniques that actually move the needle. With 500+ free episodes, the Ecommerce Coffee Break is your practical, no-fluff podcast for staying ahead in e-commerce. If you’re asking yourself, “What do top online stores know that I don’t?” then this show is for you. 🎧 Short episodes, ideal for listening on the go. New episodes every week. Trusted by 35,000+ online sellers and ecommerce operators. Subscribe now and become a smarter online seller today.

Episodes

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Behind the Cart: AI's Secret Role in Conversational eCommerce — Marshall Cowan | What is Conversational Commerce, How AI is Changing Customer Service, How to Keep AI Interactions Authentic, Why AI Might Replace Traditional Sales Funnels (#312)

10 Jun 2024
1h 8m
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Forget Influencers, Do This For Viral Ugc Ads — Bostjan Belingar | Differences Between Influencers and Creators, Why Focus On User-generated Content for Ads, How to Motivate Customers to Generate Content, How Demographics Respond to Different Ad Styles

05 Jun 2024
37m
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Why Your DTC Business Will Fail Without First-party Data — Larry Kim | Why DTC Brands Need First-party Data, How Data Enrichment Boosts Marketing, Importance Of AI For First-party Data, Integrating First-party Data Into Marketing (#311)

03 Jun 2024
1h 3m
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Why Followers Don't Pay The Bills! Build A Community That Does — Raquel Rincon | How to Organically Grow a Loyal Customer Community. How To Leverage Existing Communities For Their Products. Best Practices For Monitoring & Managing Online Communities.

29 May 2024
59m
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How to Make SEO Profitable in 2024 (And How to Track if it's even Working) — Josh Piepmeier | Why SEO is Still Worth Investing In, Why SEO shouldn't be the First Channel for New E-commerce Brands, How to Target Keywords for E-commerce Sites (#310)

28 May 2024
59m
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Shopify to Amazon: The ULTIMATE Guide — Hristo Arakliev | Why Establish Brand First Before Amazon, How Amazon Presence Boosts Brand Credibility, How Keyword Targeting Drives Visibility/Sales, How Existing Brands Get Initial Traffic Boost

21 May 2024
58m
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Ecommerce Expert Explains Why Simplicity Is More Effective Than You Think — Nicolas Alessandra | Expert Tips to Streamline Your Online Store, The Benefits of Strategic Product Showcasing, How Removing Apps Boosts Performance (#309)

20 May 2024
1h 6m
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Why You Can't Scale Ecommerce Without This AI Solution — Charles Camisasca | Why AI is Important in Ecommerce, Advantages of AI in Ecommerce, Why AI can be overwhelming for ecom businesses, Trends in AI for Ecommerce, Data Analysis with AI

15 May 2024
37m
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iPaaS: Your Secret Weapon to Beat Peak Season Rush In 2024 — Mark Simon | The Importance of Good Data for Effective Automation, Challenges Faced by Smaller Companies with Automation as they Grow, How Modern Integration Platforms Facilitate Automation (#30

14 May 2024
58m
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How to Maximize Your ROAS In Shopify — Simon Kruger | The Most Common ROAS Mistakes, Crucial Ad Metrics, Why Tracking Setup is Crucial, Beginner Tracking Tips, Importance of First-party Tracking (#307)

13 May 2024
34m
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Sell Like a Boss: The Secret Formula for Selling Your DTC Business — Chris Shipferling | How to Make Your Business Worth More, How to Get Buyers Interested, How to Get Funds to Grow, Why Selling Online Businesses is Tough

08 May 2024
59m
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Where Does Your Marketing Money Go? The Executive's Guide to Attribution — David Saxon | Why Attribution is Crucial in Marketing, The Different Attribution Models, What Attribution Models Reveal about the Customer Journey (#306)

07 May 2024
34m
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Business Valuation: Why You NEED an Exit Plan Before Selling — Emmett Kilduff | The Process of Selling a Business, Why to start planning early for a business sale, The 7-step M&A Process for a Business Sale, How to Prepare for a Business Exit (#305)

06 May 2024
33m
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The Entrepreneur's Guide to WhatsApp Ecommerce (Success Without Hustle!) — Arjun Paul | Why WhatsApp is Becoming Popular for Ecommerce, The Best Way to Start Using WhatsApp Marketing for Business, How to Decide Message on Frequency Based on Markets

01 May 2024
55m
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How to Avoid a Tax Audit DISASTER. Sales Tax Compliance Made Easy! — Matthew Campbell | Best Practices for Ecommerce Sales Tax, Exploring Shopify's Tax Features, Overview of Sales Tax Management, Common Sales Tax Mistakes to Avoid (#304)

30 Apr 2024
56m
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How to Identify and Eliminate Business-Killing Website Errors — Kailin Noivo | Strategies for Proactive Website Error Management, Impact of Errors on Business and Customer Experience, Future of E-commerce and Role of AI (#303)

29 Apr 2024
54m
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Double Your Email Sales - Here's How to Get 100% Inbox Rates — Nikita Vakhrushev | How to improve email deliverability, Why opening rates are not a good KPI , How to use AI in email marketing, Economic downturn and its impact on DTC brands (#302)

23 Apr 2024
52m
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From Stranger to Customers. How to Create a Customer Journey That Makes Them Buy — Amanda Elam | Expert Insights on Personalizing Experiences, Turning Strangers into Fans, Unlocking Growth Strategies for Seamless Ecommerce Experiences

23 Apr 2024
31m
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How to Successfully Expand your E-commerce Brand Across Europe (Fast & Easy) — Björn van Brakel | Top Strategies for European Market Entry, The Importance of European Language and Culture in Customer Service, Unlocking Growth in European Ecommerce (#301)

22 Apr 2024
53m
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Insider Tips: The ULTIMATE Guide to Product Sourcing for Beginners — Brendan Elias | How to Choose the Right Product, Why Merchants Should Avoid Complicated Items, Key Considerations for Selecting Products, Step-by-step Process of Sourcing from China

17 Apr 2024
51m
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