A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes.
The podcast explores the naming process behind 37signals' products and open-source projects, emphasizing the importance of a name that resonates and provides a creative anchor. Jason Fried believes a name is crucial from the start, acting as fuel for the project, while David Heinemeier Hansson values names that sound p...
The podcast explores 37signals' evolving perspective on AI, particularly its integration into their products and internal processes. David Heinemeier Hansson details his shift from skepticism towards AI autocompletion to embracing "agentic mode," where AI independently tackles development tasks. He highlights AI's incr...
The discussion centers on the advantages of developing multiple products and translating ideas across a business portfolio. Jason Fried and David Heinemeier Hansson highlight how new products serve as "labs" for design techniques and code experimentation, citing the "stacks" feature originating in Hey and its subsequen...
The podcast explores 37signals' approach to product launches, particularly focusing on their recent launch of Fizzy. Jason Fried and David Heinemeier Hansson discuss the rationale behind choosing launch days, favoring Tuesdays while avoiding major industry events. A key element of their strategy involves setting intern...
In this episode of REWORK, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss 37signals' approach to open source software, particularly with the launch of Fizzy, which is available both as open source and as a SaaS product. David explains the company's long-standing commitment to open source, driven by ...
In this episode of the REWORK podcast, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss the process of determining when a software product, specifically their new product Fizzy, is ready for launch. Jason introduces the concept of aiming for an "aerodynamic" version one, focusing on essential features...
In this episode of REWORK, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss various pricing models for products, drawing from their experiences at 37signals with Basecamp, HEY, and other ventures. They explore fixed prices, project-based pricing, monthly subscriptions, per-user pricing, and even uniqu...
In this episode of REWORK, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss the importance and logistics of company meetups at 37signals. They delve into the frequency of these meetups, the balance between required sessions and optional activities, and the benefits of in-person interaction for buildin...
In this episode of the REWORK podcast, Kimberly Rhodes speaks with 37signals co-founders Jason Fried and David Heinemeier Hansson about their approach to beta testing their new product, Fizzy. They discuss the benefits of bringing in outside testers, starting with a small, handpicked group of familiar users before expa...
In this episode of REWORK, Kimberly Rhodes and Jason Fried discuss 37signals' approach to product development, specifically why they create new versions of Basecamp instead of just adding features. Jason explains that new versions are necessary when significant changes or new ideas don't fit the existing framework, com...
In this episode of the REWORK podcast, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss 37signals' upcoming product, Fizzy, and address questions about its potential competition with Basecamp. They emphasize that Fizzy is designed to organize information and track issues, ideas, and bugs, but is not n...
In this episode of the REWORK podcast, Kimberly Rhodes and Jason Fried discuss the evolution of 37signals' product strategy, revisiting a chapter from their book "It Doesn't Have to Be Crazy at Work" that advocated for focusing on a single product, Basecamp. Jason explains how the company initially expanded, then contr...
In this episode of the REWORK podcast, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss the challenges small businesses face with traditional marketing methods like social media ads and billboards, noting that these strategies haven't been effective for 37signals despite multiple attempts and signific...
In this episode of REWORK, Kimberly Rhodes and David Heinemeier Hansson discuss building a high-trust organization, prompted by customer inquiries about restricting user actions in Basecamp. David explains that trust is cultivated through company culture and hiring practices, emphasizing that while occasional trust bre...
In this episode of the REWORK podcast, Kimberly Rhodes and Jason Fried discuss the final stages of product development for their new product, Fizzy, focusing on the "11th hour" refinements before launch. They explore the importance of addressing details like onboarding, billing, and authentication, including a potentia...
In this episode of the REWORK podcast, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson address a listener's questions about workaholism and productivity. They discuss strategies for measuring productivity without setting goals, emphasizing the importance of direct involvement and attention to work rather tha...
In this episode of REWORK, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson address listener Richard's questions about focus, procrastination, meditation, brain fog, and managing schedules for focused work. Jason and David share their perspectives on procrastination as a tool for clarifying priorities and usi...
In this episode of the REWORK podcast, Kimberly Rhodes discusses the topic of transparency in business with 37signals co-founders Jason Fried and David Heinemeier Hansson. Jason and David share their perspectives on why they've always been open about their business practices, including sharing company announcements, de...
In this episode of the REWORK podcast, Kimberly Rhodes, Jason Fried, and David Heinemeier Hansson discuss how to promote a business through content creation, drawing from 37signals' early experiences with their blog, Signal vs. Noise. They emphasize the importance of authenticity and genuine enthusiasm over calculated ...
In this episode of the REWORK podcast, Kimberly Rhodes poses listener-submitted questions to 37signals co-founders Jason Fried and David Heinemeier Hansson. The first question addresses the feasibility of solo developers using LLMs, with David and Jason weighing the benefits against potential security risks and overext...
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