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CJ Gustafson · Business

Run the Numbers

Run the Numbers is a business podcast about financial metrics and business models for CFOs, aspiring CFOs, finance leaders, and ambitious people operating tech startups. Hosted by CJ Gustafson, CFO and writer of Mostly Metrics, the show shares lessons, frameworks, and operator insights from the trenches as a tech exec. Think of it as a playbook for the things CJ wishes he knew earlier in his career, covering SaaS metrics, annual budgeting, forecasting, headcount, equity, dilution, fundraising, and the decisions that drive performance and growth.

Episodes

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Getting fired 4 times made me a founder | Sam Jacobs of Pavilion

06 Nov 2025
1h 2m
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Do the things spreadsheets can’t do | SeatGeek’s Teddy Collins

03 Nov 2025
1h 4m
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The Gross Margin Episode with Sarah Wang of a16z

27 Oct 2025
56m
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In this episode of the Run the Numbers podcast, CJ interviews Sarah Wang, a partner at Andreessen Horowitz, about the unique characteristics and financial considerations of AI-native companies. They discuss how traditional SaaS metrics like gross margin and ARR per head are being redefined by cloud and compute costs, a...

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Sloponomics: Surviving the AI Content Flood with Rudeness | Mostly Growth

25 Oct 2025
38m
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Decoding the Psychology of Price in the Age of AI | Michael Stanisz

23 Oct 2025
1h 4m
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Finance vs. Marketing: Who’s Really Right About ROI? | Brandon Sullivan

20 Oct 2025
1h 0m
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Inside the AI Feedback Loop: Nvidia, OpenAI, and the Bubble Building Itself

18 Oct 2025
46m
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Cash Flow, Control, and Company-Building with Ivan Makarov of Andreessen Horowitz

16 Oct 2025
1h 3m
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Circular Finance, $1T Dreams, and the AI War for Talent with Joe Floyd of Emergence Capital

13 Oct 2025
51m
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How to Crush Your Keynote (Even If You’re Dying Inside)

11 Oct 2025
47m
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From Take-Privates to AI: Mapping the New Market Cycle with Scott Voss

09 Oct 2025
1h 2m
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From Credit Karma to Notion: CFO Rama Katkar on Leading Finance Through Every Growth Stage

06 Oct 2025
58m
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SEO’s Collapse, Job Hunt Grind & Cone King Bob

04 Oct 2025
57m
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Running a Company Like It Could Go Public Tomorrow with CFO Chad Gold

02 Oct 2025
56m
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In this episode of the "Run the Numbers" podcast, CJ interviews Chad Gold, CFO at Full Story, about capital markets, pricing models, and finance strategy. Chad discusses why companies are staying private longer, the shifting IPO landscape, and the rise of private credit. He also shares insights on pricing models, sales...

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Prompt Anxiety, Sad Dinners, & the $8B Question

27 Sep 2025
56m
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Cowboy Forecasting: The Power of Fast Informed Estimates on the Back of an Envelope

25 Sep 2025
1h 18m
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In this episode of the "Run the Numbers" podcast, CJ interviews Kevin Drost, CFO of New Era ADR, about his unconventional career path from music talent scout to finance leader. Kevin shares insights from his time at Sony and Reverb, drawing parallels between the music industry and venture capital. He discusses the impo...

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The Hidden ROI of Generosity: Meghan McKenna on How Human Connection Closes Deals

22 Sep 2025
50m
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996 Workweeks, Exploding AI Bills & The SaaS Payback Problem

20 Sep 2025
57m
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“90% of VCs Are Neutral to Negative Value”: Kyle Harrison on the Evolving Game of Venture Capital

18 Sep 2025
1h 12m
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TikTok Will Beat Amazon, Google Is Going to Zero, and Other Wild Predictions With VC Turner Novak

15 Sep 2025
1h 21m
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