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In episode #94, I address a variation of the traditional CAC Payback Period. This is a great supplement to your traditional SaaS metrics.

- What is CAC Payback Period?

- What is Dollar-based CAC Payback

- When should I use these?

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Have You Heard of the Dollar-based CAC Payback Period?

SaaS Metrics School

Have You Heard of the Dollar-based CAC Payback Period?