Joe and Robert unpack IBM's rough AI reality, where enterprise spending may be shifting toward infrastructure and away from traditional software.

They revisit Meta's short-lived Muse image feature and the privacy backlash that forced the company to pull it almost immediately.

Then they connect three major OpenAI stories: a wildly ambitious advertising forecast, Apple's trade-secrets lawsuit, and reports that OpenAI is developing a screenless AI companion. Is OpenAI still building an AI company, or the next dominant technology platform?

Sign up for Robert Rose's exclusive July event here. https://www.seventhbear.com/bearing-table-july/

Robert's marketing winner is Gary Vaynerchuk for his continued push into investing and affiliate marketing.

Joe's loser is LadBible, whose dependence on Meta referrals offers another painful reminder about the dangers of building on rented land.

In rants and raves, Robert reacts to Cloudflare's effort to make AI companies pay publishers for their content and says, "Let it burn."

Joe comments on China's effort to increase its population by cracking down on romantic relationships between people and AI chatbots.

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Get all the show notes: https://www.thisoldmarketing.com/

Get Joe's new book, Burn the Playbook, at http://www.joepulizzi.com/books/burn-the-playbook/
Subscribe to Joe's Newsletter at https://www.joepulizzi.com/signup/.

Get Robert Rose's new book, Valuable Friction, at https://robertrose.net/valuable-friction/
Subscribe to Robert's Newsletter at https://seventhbearlens.substack.com/

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This Old Marketing is part of the HubSpot Podcast Network: https://www.hubspot.com/podcastnetwork

OpenAI Eyes Apple Revenues (541)

This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

OpenAI Eyes Apple Revenues (541)