How Speed to Lead Unlocks More Revenue From Every Lead Source

Most contractors think they need more leads. According to Tyson Chen, co-founder of Avoca, most home service companies actually need a better system for capturing, contacting, and converting the leads they already have.

In this episode, John Wilson sits down with Tyson Chen to break down the speed-to-lead systems that are helping home service companies double revenue, improve booking rates, and make channels like Angi, Yelp, Meta, Thumbtack, and Google LSA profitable. They discuss the exact follow-up cadence used by top-performing contractors, why most businesses leave revenue on the table, and how AI, outbound calling, and automation are changing lead conversion in the trades.

They also explore how private equity-backed platforms are using speed-to-lead to create entirely new revenue streams, why response time directly impacts lead quality and platform rankings, and what contractors need to do to maximize ROI from every marketing channel.

What You'll Learn:

→ Why most home service companies don't actually have a lead problem
→ The speed-to-lead process that helps contractors convert more opportunities
→ Why calling leads beats relying on text messages alone
→ The ideal follow-up cadence for lead aggregators and paid leads
→ How AI and automation improve response times and booking rates
→ Why channels like Angi, Yelp, Meta, and Google LSA work when lead handling is done correctly

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🔗 CONNECT

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John Wilson → https://www.linkedin.com/in/johnbwilson1/

Tyson Chen → https://www.linkedin.com/company/avoca-ai/

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💰 SPONSORS

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💼Shoutout to Avoca AI!

Looking to train your call center and improve technician performance? Avoca AI helps teams identify issues, improve call quality, and drive results from start to finish.

🔗 Schedule a demo: [https://www.getavoca.ai/partners/oao]

💼 Big Reputation — Stop chasing reviews and watching competitors outrank you. Big Reputation is the AI-powered review + SEO platform built for home service pros. Automate review generation, respond with AI, track local SEO, and integrate with your CRM. Setup is free, and your first month’s on the house.

👉 Book your demo: https://www.bigreputation.ai/oao

💡 Yelp — A Smarter Way to Win Leads

Google costs are up. Lead quality is down. You’re paying more for less.

Meanwhile, Yelp generated 125M+ home service leads last year—and powers results across ChatGPT, Google AI, Apple Maps, and Alexa.

Less competition. Higher intent.

👉 Book a call: https://business.yelp.com/ownedandoperated

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Peer Group: https://www.ownedandoperated.com/pro-membership

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John Wilson, CEO of Wilson Companies
Jack Carr, CEO of Rapid HVAC

📌 Disclaimer: Some links may include UTM parameters or affiliate relationships, meaning we may earn a commission if you make a purchase. Episodes may feature sponsors, but all opinions expressed are our own.

How Top Contractors Convert More Leads Without Spending More on Marketing

Owned and Operated - A Plumbing, Electrical, and HVAC Business Growth Podcast

How Top Contractors Convert More Leads Without Spending More on Marketing