20Sales: The Best Sales People Are F***** in the Head | The Unspoken Truths All Sales Leaders Need to Know in 2026 | Why Europe is a Nightmare for Recruiting | How to Improve Sales Team Performance in 24 Hours with Chad Peets

Chad Peets, a sales leader, shares his insights on building and managing effective sales teams, emphasizing the importance of hiring individuals who are passionate, gritty, and obsessed with their work. He stresses the need for direct feedback and accountability, advocating for a culture where underperformers are quickly removed to maintain high standards. Peets also discusses the evolving landscape of enterprise sales in the age of AI, predicting the decline of SDR/BDR roles and the growing importance of forward-deployed engineers. He highlights the unique, mission-driven environment at XAI and touches on the challenges of balancing work and family life, as well as instilling grit in children raised with financial privilege.