Nathan interviews Mickey Meyer, a digital media producer and the co-founder of JashNetwork, a multi-tiered digital media studio. Listen as Nathan quizzes Mickey on his role as a producer, and how he makes money as a digital media producer.

Famous 5
Favorite Creative/Production Book? – The book he’s currently writing which is The Television
What CEO do you follow?— Ted Sarandos
What is your favorite online tool?—Final Cut
Do you get 8 hours of sleep?— Yes
If you could let your 20 year old self know one thing, what would it be?— Have fun

Time Stamped Show Notes:
01:20 – Nathan’s introduction
02:10 – Nathan welcomes Mickey
03:05 – Mickey walks us through Epic Rap Battle
04:28 – 13M-17M Youtube subscribers with billion views per video
05:21 – Mickey talks about his job in production
05:27 – Think first and foremost, about consistency
06:33 – If you can build those long standing relationship with your audience, it gives them something to look forward to
07:42 – The Top production secret
08:53 – Content is king
09:35 – Look for something that will stand out, something that people can latch on to
10:06 – You want to make sure that you do have vibrant colors
10:40 – Production for Jash’s
12:10 – Getting users to longer session times
14:04 – Start focusing more on narrative, long-form content
14:59 – Doing what people are searching all the time and not just trends
15:37 – Our strategy is more in line with the overall entertainment industry
16:50 – Make money in a lot of different ways
21:45 – Paying someone to distribute a video (on a Youtube channel)
22:00 – It is a very intimate relationship on that channel with that audience
26:52 – Mickey’s instagram

3 Key Points:
Consistency is king in the world of content.
For years, the emphasis has been on short-form content—that trend is reversing.
Speaking of trends—do not pigeonhole yourself by keeping your content trend-centric—find a way to engage with people’s interests long-term.
Resources Mentioned:
Epic Rap Battle – An online media platform Mickey helps to produce
Host Gator - Powerful web hosting made easy and affordable.

Credits
Show Notes provided by Mallard Creatives

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Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

He Got 17m YouTube Subscribers and 1b+ Views EP 224

SaaS Interviews with CEOs, Startups, Founders

He Got 17m YouTube Subscribers and 1b+ Views EP 224