This week on the Sales Hacker podcast, we speak with Scott Olrich, the Chief Operating Officer at DocuSign.

Scott is the Chief Operating Officer at DocuSign, where he focuses on orchestrating DocuSign's vision strategy, marketing, and enablement efforts around the world. Scott brings over 25 years of leadership experience, and a proven track record for driving innovation, market adoption, and hyper-growth to his role at DocuSign.

What You’ll Learn

How & why to create narrative

What the agreement cloud is

How to get started in category creation

Changing the sales game for smaller companies

How to know what you’re good at

The GTM Podcast
The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

Visit gtmnow.com for more episodes and other interesting content.

91. The Importance of Creating Narrative w/ Scott Olrich

The GTMnow Podcast

91. The Importance of Creating Narrative w/ Scott Olrich