If you want a growing, profitable brand, you have to get noticed. That starts at the brand level and works all the way through your ads.

Lianna Patch is my favorite copywriter around. She's the founder of Punchline Conversion Copywriting, and she's relentlessly good at one thing: she's interesting. Her copy is eye-catching, clear, and above all, funny.

In this episode, I pick Lianna's brain to learn more about how she does it—and how you should do the same.

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REFERENCED IN THIS EPISODE

"Can You Tell Which Short Story ChatGPT Wrote?" NYT Article

FOLLOW UP WITH LIANNA

Follow Lianna on X: @punchlinecopy
Join Lianna's Conversion Comedy Cohort: punchlinecopy.com/cc

FOLLOW UP WITH ANDREW

Follow Andrew on X: ⁠@andrewjfaris⁠
Email Andrew: podcast@ajfgrowth.com
Work with Andrew: ⁠⁠⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Your Brand Is Too Boring. Lianna Can Help You Fix It.

The Andrew Faris Podcast

Your Brand Is Too Boring. Lianna Can Help You Fix It.