29 Jul 2024
40m
Ep 426: How MìLà Expanded from a Local Restaurant to a Nationwide Frozen Food Brand
DTC Podcast
This podcast episode features Jen, co-founder of Mila, who shares the transformative journey of their frozen soup dumpling company from a local restaurant to a thriving direct-to-consumer brand, emphasizing the importance of adaptability, innovative marketing strategies, and the crucial balance between direct sales and retail presence, all while navigating challenges presented by logistics and market dynamics.
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