The New York Times is one of the world’s most recognized and respected newspapers, and has been in circulation since 1851. With 10 million subscribers, the Times has a huge audience and an even larger cultural impact. But the Gray Lady isn’t content to just rest on her laurels and focus on news - other verticals in which the Times operates are product reviews (The Wirecutter), sports (through their 2022 acquisition of The Athletic), cooking and, of course, games. In addition to their home-grown casual titles, the Times famously acquired viral sensation Wordle in early 2022, and since then has launched hit games Connections and most recently Strands, in beta.

To learn more about the Times’ games strategy, your host Niko Vuori talks with Jonathan Knight, Head of Games at The New York Times.

New York Times Games: https://www.nytimes.com/subscription/games. You can find Jonathan Knight on LinkedIn.

We’d also like to thank Lightspeed Venture Partners for making this episode possible! With its dedicated gaming practice, "Lightspeed Gaming," the firm is investing from over $7B in early- and growth-stage capital — the by far largest fund focused on gaming and interactive technology. If you’re interested in learning more, go to https://gaming.lsvp.com/.

If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.

Watch the episode: YouTube Channel

For more episodes and details: Podcast Website

Free newsletter: Naavik Digest

Sound design by Gavin Mc Cabe.

NY Times Games, From Strength to Strength

Naavik Gaming Podcast

NY Times Games, From Strength to Strength